Blog

How to test Google Tag Manager

How to test Google Tag Manager

Google Tag Manager is the best tool for tracking conversions and site activity. In addition to the correct integration of the GTM container into the code of the pages, its fine and careful tuning is important. Does it work correctly, is it on the site at all? The second question is relevant...

LSI Keywords

LSI Keywords

What are LSI Keywords? LSI (Latent Semantic Indexing) Keywords are conceptually related terms that search engines use to deeply understand the content on a webpage. The technology was originally patented in 1989. And is described as “A methodology for retrieving...

How to find out how much your site is worth

How to find out how much your site is worth

If you need to buy or sell an Internet resource, you will definitely need to evaluate the cost of the site. Each virtual service has its own value, but often when selling or buying it is not evaluated quite adequately. This leads to unjustified...

Promotion with a grid of sites - how to build PBN

Promotion with a grid of sites - how to build PBN

When a project owner in an overheated niche or a webmaster with the task of bringing a site to the top in a competitive topic hits the ceiling of standard promotion methods, they usually start looking at gray methods, including PBN. We briefly...

Sitemap.xml or sitemap - a guide for beginners

Sitemap.xml or sitemap - a guide for beginners

When getting acquainted with the project, the SEO specialist must enter the phrase “sitemap.xml” into the address bar. Sitemap analysis allows you to find out why this or that content is not indexed. Brief content: What is an XML-map. What are the types...

Update or not? Testing Google Analytics 4

Update or not? Testing Google Analytics 4

Contents: Google Analytics 4: What's New Differences between Google Analytics 4 and Universal Analytics Who will benefit from moving to Google Analytics 4? The new version of the analytics officially left beta in the fall of 2020 and, according to the developers, is intended to...

What are relevant pages?

What are relevant pages?

Today we are talking about one of the key concepts of search engine promotion. Content: Relevance looks different How search engines evaluate relevance Methods for assessing relevance How to increase the relevancy of a page / site Conclusions ...