Social media promotion

  • Promotion in social networks – groups, channels, profiles
  • Social media advertising
  • Market analysis and target audience identification
  • Attracting new subscribers
  • Developing an individual style
  • SWOT analysis
  • Creation of services and a store
  • Content plan
  • Results analysis

This and much more will help you find your target audience and start interacting with them!

Why do social media promotion?

Around 3 billion people have an account on one social network or another! In Moldova, about 1 million residents are registered on one or more social networks. That’s a large and broad market of potential clients, right?
Social media is where your customers are. All you have to do is identify them, choose the right content, and attract their attention. Then, measure the results, adjust your SMM promotions, and continue earning money on social media!

We will answer any questions that may arise!

Submit an application
SMM is brand promotion on social networks.

SMM stands for Social Media Marketing, which means generating interest in your product or service. This is achieved through disseminating information, engaging people with interesting and useful content, creating promotions, and launching advertising campaigns. The result of such efforts is an increase in the number of potential customers who follow your product.

SMO is website optimization for social networks.

SMM stands for Social Media Optimization, or website optimization for social media. This includes adding features like page reposts, comments, and automatic posting of new content to the company’s social network. This allows for increased visibility on social media, more links, and faster information dissemination.

Which social networks are popular in Moldova?

The most popular social network in the country is Instagram, followed by Facebook, and rounding out the list are the business network LinkedIn and the microblogging social network Twitter. Users on these social networks vary in age, interests, and preferences, meaning it’s crucial to choose a social network that best suits your target customer and communicate with them in the right way for that social network!

What does SMM consist of?

Market analysis and target audience identification

It’s important to determine what and how to promote in the chosen region, i.e., decide on social media—Facebook promotion, YouTube promotion, Instagram promotion. Create a potential client profile—gender, age, interests, connections, etc.

Marketing strategy development

Choose a method for working on the chosen social networks—i.e., promoting YouTube channels, Facebook groups, or promoting a business on Instagram—because different social networks offer different promotion, audience engagement, and advertising tools.

Creating a content plan

Analyzing the market, target audience, and competitors will help you understand what content (photos, videos, audio, text) potential customers are interested in, highlight the pros and cons of such content, determine the style, and create a publication schedule for the selected content.

Attracting new subscribers

is the most important goal in SMM promotion. This is achieved through methods such as promotions, contests, surveys, viral content, publications in other groups and with key bloggers in the niche.

Social media advertising

It is divided into several options – the two main ones are advertising an important (viral) publication from the feed and targeted advertising, which acts specifically on the desired target audience.

Website optimization for social networks

If you have a website or are planning to create one, SMO optimization should be completed together with the start of SMM promotion, as this will simplify and improve the results of promotion on social media!

Analytics – SWOT analysis

This is the definition of the strengths and weaknesses of products and services, as well as opportunities and threats in social media promotion. Installing special tags and analytics on your website can reveal promotion results and make adjustments!

How much does social media promotion cost?

SMM Plus

1 main social network and 3 cross-posting

500€/month

  • Selecting priority social networks in accordance with the goals and objectives of the company/project
  • Market (competitor) analysis
  • Target audience analysis
  • Creating an SMM strategy
  • Tone of Voice and visual selection, profile design
  • Creating a visual mood board
  • Content planning and publishing (on average, 6-8 posts, 4-6 reels per month, 2-5 stories per day; the exact quantity is determined after preliminary analysis)
  • Creating visual content from your photos and videos
  • Writing texts for posts

  • Static banner design
  • Photo and video processing
  • Storytelling
  • Organic promotion (giveaways and contests)
  • Monthly analytical report (ERR of posts and overall profile, subscriber growth)
  • Personal manager
  • Targeted advertising is calculated separately.
  • Creation of services (shop) – is considered separately
  • Working with bloggers, forums, and communities is considered separately.
Read more

Simple SMM

1 main social network and 3 cross-posting

300€/month

  • Selecting priority social networks in accordance with the goals and objectives of the company/project
  • Market (competitor) analysis
  • Target audience analysis
  • Creating an SMM strategy
  • Tone of Voice and visual selection, profile design
  • Content planning and publishing (on average, 4-5 posts, 3-4 reels per month, 1-2 stories per day; the exact number is determined after preliminary analysis)
  • Creating visual content from your photos and videos
  • Writing texts for posts
  • Static banner design

  • Organic promotion (giveaways and contests)
  • Monthly analytical report (ERR of posts and overall profile, subscriber growth)
  • Personal manager
  • Targeted advertising is calculated separately.
  • Creation of services (shop) – is considered separately
  • Working with bloggers, forums, and communities is considered separately.
Read more

What is targeted advertising or social media advertising?

Targeted advertising is precise advertising that allows you to reach the right audience, in the right format, at a reasonable cost. Setting up and maintaining social media advertising has become a separate service with the development of SMM advertising tools.

Learn more about targeting here!

Any questions left? Let’s discuss!

Submit an application
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