{"id":9617,"date":"2020-01-28T11:00:23","date_gmt":"2020-01-28T09:00:23","guid":{"rendered":"https:\/\/dits.md\/?post_type=project&#038;p=9617"},"modified":"2020-07-16T13:25:58","modified_gmt":"2020-07-16T11:25:58","slug":"targeting-reklama-farma-preparata-v-usa-nda","status":"publish","type":"project","link":"https:\/\/dits.md\/ro\/project\/targeting-reklama-farma-preparata-v-usa-nda\/","title":{"rendered":"ROAS 4.46 - Direc\u021bionarea anun\u021burilor pentru produse cosmetice \u00een SUA - NDA"},"content":{"rendered":"<p>[et_pb_section fb_built = &quot;1&quot; _builder_version = &quot;4.0.2&quot; background_image = &quot;https:\/\/dits.md\/wp-content\/uploads\/paralax-background.jpg&quot; min_height = &quot;126px&quot; custom_padding = &quot;0px | 0px | 0px | 0px &quot;global_module =&quot; 2594 \u2033 locked = &quot;off&quot; collapsed = &quot;on&quot;] [et_pb_row disabled_on = &quot;off | off | off&quot; _builder_version = &quot;4.0.2&quot; custom_padding = &quot;0px | 0px | 0 | 0px | false | false &quot;] [et_pb_column type =&quot; 4_4 \u2033 _builder_version = &quot;3,25&quot; custom_padding = &quot;|||&quot; custom_padding__hover = &quot;|||&quot;] [et_pb_code admin_label = &quot;pesmet&quot; _builder_version = &quot;4.0.2 \u2033]<\/p>\n<div class=\"site-breadcrumbs\">\n<div class=\"site-breadcrumbs__inner\"><nav class=\"t_breadcrumbs\"><div class=\"col-full\"><div class=\"t_breadcrumbs__inner\"><a class=\"t_breadcrumbs__home\" href=\"https:\/\/dits.md\/ro\/\">DITS.md<\/a><b class=\"s\">\/<\/b><\/div><\/div><\/nav><\/div>\n<\/div>\n<p>[\/ et_pb_code] [\/ et_pb_column] [\/ et_pb_row] [et_pb_row _builder_version = &quot;4.0.2 \u2033 custom_padding =&quot; 0px || 0px || false | false &quot;] [et_pb_column type =&quot; 4_4 \u2033 _builder_version = &quot;4.0.2 \u2033 [et_pb_post_title meta = &quot;off&quot; featured_image = &quot;off&quot; _builder_version = &quot;4.0.2 \u2033 title_font =&quot; | 600 ||||||| &quot; title_text_align = &quot;center&quot; title_text_color = &quot;#ffffff&quot; title_font_size = &quot;39px&quot; title_font_size_tablet = &quot;&quot; title_font_size_phone = &quot;30px&quot; title_font_size_last_edited = &quot;on | phone&quot; custom_css_post_title = &quot;et_f_s_t_bc_et_bc_et_bucks_et_bucks_et_bucks_bucks_et_bucks_bucks_et_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks_bucks] \u2033 _Builder_version = &quot;4.0.2 \u2033] [et_pb_row column_structure =&quot; 1_4,3_4 \u2033 _builder_version = \u201d4.0.2 \u2033] [et_pb_column type =&quot; 1_4_4.0 .2 \u2033] [et_pb_image src = &quot;https:\/\/dits.md \/wp-content\/uploads\/target-med.jpg &quot;url_new_window =&quot; on &quot;align =&quot; center &quot;_builder_version =&quot; 4.0.2 \u2033] [\/ et_pb_image] [\/ et_pb_column] [et_pb_column type = &quot;3_4 \u2033 _builder_version =&quot; 4.0 .2 \u2033] [et_pb_text _builder_version = &quot;4.0.2 \u2033 text_text_color =&quot; #000000 \u2033 custom_padding = &quot;|| 0px |||&quot;]<\/p>\n<p>&quot;Nu a mers? \u00cencearc\u0103 din nou! S-a \u00eent\u00e2mplat!&quot;<\/p>\n<p>La \u00eenceputul anului, un client din Statele Unite ne-a contactat cu dorin\u021ba de a crea un magazin online pentru un medicament care accelereaz\u0103 cre\u0219terea genelor \u0219i promovarea sa \u00een continuare pe pie\u021bele nord-americane.<\/p>\n<p>Crearea magazinului online a durat aproximativ 2 s\u0103pt\u0103m\u00e2ni, clientul fiind interesat de cel mai rapid \u00eenceput de v\u00e2nzare.<\/p>\n<p>[\/ et_pb_text] [\/ et_pb_column] [\/ et_pb_row] [et_pb_row _builder_version = \u201d4.0.2 \u2033] [et_pb_column type =\u201d 4_4 \u2033 _builder_version = \u201d4.0.2 \u2033] [et_pb_text _builder_version_txt3\u201d<\/p>\n<p>Metoda ini\u021bial\u0103 de promovare a fost publicitatea contextual\u0103, dar literalmente dup\u0103 1,5 luni am convins clientul s\u0103 mearg\u0103 la Targeting pe Google \u0219i Facebook - \u0219i acest lucru a fost adev\u0103rat!<\/p>\n<p style=\"text-align: center;\">Toate lucr\u0103rile sunt efectuate conform NDA.<\/p>\n<p>[\/ et_pb_text] [\/ et_pb_column] [\/ et_pb_row] [\/ et_pb_section] [et_pb_section fb_built = &quot;1&quot; _builder_version = &quot;4.0.2&quot; background_image = &quot;https:\/\/dits.md\/wp-content\/uploadbackgrounds\/parala. &quot;] [et_pb_row _builder_version =&quot; 4.0.2 \u2033] [et_pb_column type = &quot;4_4 \u2033 _builder_version =&quot; 4.0.2 \u2033] [et_pb_text _builder_version = &quot;4.0.2 \u2033 text_font =&quot; | 600 ||||||| &quot; text_text_color = &quot;#ffffff&quot; text_font_size = &quot;39px&quot; text_orientation = &quot;centru&quot; text_font_size_phone = &quot;30px&quot; text_font_size_last_edited = &quot;pe | telefon&quot; text_line_height_phone = &quot;1em&quot; text_line_height_last_phoneedited] = &quot;<\/p>\n<p>Ce este ROAS?<\/p>\n<p>[\/ et_pb_text] [\/ et_pb_column] [\/ et_pb_row] [\/ et_pb_section] [et_pb_section fb_built = &quot;1&quot; _builder_version = &quot;4.0.2&quot;] [et_pb_row column_structure = &quot;1_4,3_4&quot; type = &quot;1_4&quot; 2 \u2033] [et_pb_image src = &quot;https:\/\/dits.md\/wp-content\/uploads\/roas.jpg&quot; url_new_window = &quot;on&quot; align = &quot;center&quot; _builder_version = &quot;4.0 .2 \u2033] [\/ et_pb_image] [\/ et_pb_column] [et_pb_column type = &quot;3_4 \u2033 _builder_version =&quot; 4.0.2 \u2033] [et_pb_text _builder_version = &quot;4.0.2 \u2033 text_text_color =&quot; #000000 \u2033 | custom_padding ||| \u00bb]<\/p>\n<p>Imediat trebuie s\u0103 clarifica\u021bi ce \u00eenseamn\u0103 ROAS.\u00a0<span>(Rentabilitatea cheltuielilor publicitare, profit din publicitate) - m\u0103soar\u0103 venitul brut pe care \u00eel primim pentru fiecare dolar cheltuit \u00eentr-o campanie publicitar\u0103. <\/span><\/p>\n<p><span>Aceast\u0103 valoare m\u0103soar\u0103 eficien\u021ba campaniilor de publicitate online.<\/span><\/p>\n<p>ROAS = profit din RO \/ costul RO<\/p>\n<p>Exemplu: $4438 \/ $1207 = $3.67, adic\u0103 pentru 1$ imbricat ob\u021binem 3.67$.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#187;1&#8243; _builder_version=&#187;4.0.2&#8243; background_image=&#187;https:\/\/dits.md\/wp-content\/uploads\/paralax-background.jpg&#187;][et_pb_row _builder_version=&#187;4.0.2&#8243;][et_pb_column type=&#187;4_4&#8243; 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use_icon=&#187;on&#187; font_icon=&#187;%%43%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0412\u044b\u0445\u043e\u0434 \u0432 0 \u0432 \u0442\u0435\u0447\u0435\u043d\u0438\u0438 \u043f\u0435\u0440\u0432\u044b\u0445 2 \u043c\u0435\u0441\u044f\u0446\u0435\u0432&#187; use_icon=&#187;on&#187; font_icon=&#187;%%158%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0420\u043e\u0441\u0442 ROAS \u0434\u043e 2 \u0438 \u0432\u044b\u0448\u0435 \u043f\u043e\u0441\u043b\u0435 3 \u043c\u0435\u0441\u044f\u0446\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u044b&#187; use_icon=&#187;on&#187; font_icon=&#187;%%155%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0418\u0437\u0431\u0435\u0436\u0430\u0442\u044c \u0431\u0430\u043d\u0430 \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u0430 \u0438 \u043a\u0430\u0440\u0442\u044b \u043e\u043f\u043b\u0430\u0442\u044b \u0440\u0435\u043a\u043b\u0430\u043c\u044b&#187; use_icon=&#187;on&#187; font_icon=&#187;%%94%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#187;1&#8243; _builder_version=&#187;4.0.2&#8243; background_image=&#187;https:\/\/dits.md\/wp-content\/uploads\/paralax-background.jpg&#187;][et_pb_row _builder_version=&#187;4.0.2&#8243;][et_pb_column type=&#187;4_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_text _builder_version=&#187;4.0.2&#8243; text_font=&#187;|600|||||||&#187; text_text_color=&#187;#ffffff&#187; text_font_size=&#187;39px&#187; text_orientation=&#187;center&#187; text_font_size_phone=&#187;30px&#187; text_font_size_last_edited=&#187;on|phone&#187; text_line_height_phone=&#187;1em&#187; text_line_height_last_edited=&#187;on|phone&#187;]\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430\u0442\u0438\u043a\u0430 \u043f\u0440\u043e\u0435\u043a\u0442\u0430[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#187;1&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_row column_structure=&#187;1_2,1_2&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_column type=&#187;1_2&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0421\u0428\u0410 \u0432\u044b\u0441\u043e\u043a\u043e\u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u044b\u0439 \u0440\u044b\u043d\u043e\u043a \u0434\u043b\u044f \u043b\u044e\u0431\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0432 \u0442.\u0447. \u0438 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u044b&#187; image=&#187;https:\/\/dits.md\/wp-content\/uploads\/icon-target-usa.jpg&#187; icon_placement=&#187;left&#187; _builder_version=&#187;4.0.2&#8243; header_font_size=&#187;18px&#187; custom_css_blurb_image=&#187;width: 63px;||&#187;]<\/p>\n<p>\u00a0SUA este cea mai delicioas\u0103 pia\u021b\u0103, dar \u0219i cea mai competitiv\u0103, cu CPM ridicat, \u00een orice ni\u0219\u0103.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_2&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0418\u0437\u043d\u0430\u0447\u0430\u043b\u044c\u043d\u043e \u0432\u044b\u0431\u0440\u0430\u043d\u0430 \u043d\u0435 \u0432\u0435\u0440\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0434\u0430\u043d\u043d\u043e\u0433\u043e \u043f\u0440\u0435\u043f\u0430\u0440\u0430\u0442\u0430&#187; use_icon=&#187;on&#187; font_icon=&#187;%%139%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; 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animation_speed_curve__hover=&#187;ease-in-out&#187; animation_speed_curve__hover_enabled=&#187;ease-in-out&#187; animation_repeat__hover=&#187;once&#187; animation_repeat__hover_enabled=&#187;once&#187; hover_transition_duration__hover=&#187;300ms&#187; hover_transition_duration__hover_enabled=&#187;300ms&#187; hover_transition_delay__hover=&#187;0ms&#187; hover_transition_delay__hover_enabled=&#187;0ms&#187; hover_transition_speed_curve__hover=&#187;ease&#187; hover_transition_speed_curve__hover_enabled=&#187;ease&#187;]<\/p>\n<ul>\n<li>testat diferite strategii \u0219i ipoteze;<\/li>\n<li>a urm\u0103rit comportamentul oamenilor de pe site;<\/li>\n<li>a \u00eencercat diferite audien\u021be \u0219i comunic\u0103ri.<\/li>\n<\/ul>\n<p>[\/ et_pb_blurb] [et_pb_blurb title = &quot;Pe baza testelor efectuate \u0219i a rezultatelor ob\u021binute, am f\u0103cut modific\u0103ri pe site:&quot; image = &quot;https:\/\/dits.md\/wp-content\/uploads\/number-3.png &quot;icon_placement =&quot; left &quot;_Builder_version =&quot; 4.0.2 \u2033 header_font = &quot;||||||||&quot; header_font_size = &quot;18px&quot; custom_margin = &quot;|| -1px |||&quot; animation = &quot;off&quot; custom_css_blurb_image = &quot;width: 40px&quot; locked = &quot;off&quot; icon_color__hover = &quot;#7EBEC5 \u2033 icon_color__hover_enabled =&quot; #7EBEC5 \u2033 icon_placement__hover = &quot;top&quot; icon_placement__hover_enabled = &quot;topabled&quot; animation_hover &quot;top_animation = url_new_window__hover_enabled = &quot;dezactivat&quot; header_text_shadow_style__hover = &quot;none&quot; header_text_shadow_style__hover_enabled = &quot;none&quot; header_text_shadow_color__hover = &quot;rgba (0,0,0,0.4)&quot; color_text_had_how_had body_text_shadow_color__hover_enabled = \u00bbRGBA (0,0,0,0.4)\u00bb use_background_color_gradient__hover = \u00bboff\u00bb use_background_color_gradient__hover_enabled = \u00bboff\u00bb background_color_gradient_start__hover = \u00bb#2b87da\u00bb background_color_gradient_start__hover_enabled = &quot;#2b87da&quot; background_color_gradient_end__hover = \u201e#29c4a9&quot; background_color_gradient_end__hover_enabl ed = \u00bb#29c4a9&quot; background_color_gradient_type__hover =\u00bb liniar \u00bbbackground_color_gradient_type__hover_enabled =\u00bb liniar \u00bbbackground_color_gradient_direction__hover =\u00bb 180deg \u00bbbackground_color_gradient_direction__hover_enabled =\u00bb 180deg \u00bbbackground_color_gradient_direction_radial__hover =\u00bb centru \u00bbbackground_color_gradient_direction_radial__hover_enabled =\u00bb centru \u00bbbackground_color_gradient_start_position__hover =\u00bb 0% \u00bbbackground_color_gradient_start_position__hover_enabled =\u00bb 0% \u00bbbackground_color_gradient_end_position__hover =\u00bb 100% \u00bb background_color_gradient_end_position__hover_enabled = \u00bb100%\u00bb background_color_gradient_overlays_image__hover = \u00bboff\u00bb background_color_gradient_overlays_image__hover_enabled = \u00bboff\u00bb parallax__hover = \u00bboff\u00bb parallax__hover_enabled = \u00bboff\u00bb parallax_method__hover = \u00bbpe\u00bb parallax_method__hover_enabled = \u00bbpe\u00bb background_size__hover = \u00bbacoperire\u00bb background_size__hover_enabled = \u00bbacoperire\u00bb background_position__hover = \u00bbcentru\u00bb background_position__hover_enabled = &quot;centru&quot; background_repeat __hover = &quot;no-repeat&quot; background_repeat__hover_enabled = &quot;no-repeat&quot; background_blend__hover = &quot;normal&quot; background_blend__hover_enabled = &quot;normal&quot; allow_player_pause__hover = &quot;off&quot; allow_player_pause__hover_enabled = &quot;off&quot; background_video_pause_veride || &quot; border_radii__hover_enabled = &quot;pe ||||&quot; border_radii_image__hover = &quot;pe ||||&quot; border_radii_image__hover_enabled = &quot;on ||||&quot; box_shadow_style__hover = &quot;none&quot; box_shadow_style__hover_enabled = &quot;none&quot; box_shadow_color__hover = &quot;rgba (0,0,0,0.3)&quot; box_shadow_color__hover_enabled = &quot;rgba (0,0,0,0.3.3)&quot; box_shadow_style_style_style__hover &quot;text&quot; rgba (0,0,0,0.4) &quot;text_shadow_color__hover_enabled =&quot; rgba (0,0,0,0.4) &quot;use_circle__hover =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;&quot; Circle_color = &quot;1&quot; \u201euse_circle_border__hover =\u00bb off \u00bbuse_circle_border__hover_enabled =\u00bb off \u00bbcircle_border_color__hover =\u00bb #7EBEC5 \u201ecircle_border_color__hover_enabled =\u00bb #7EBEC5 \u201euse_icon_font_size__hover =\u00bb off \u00bbuse_icon_font_size__hover_enabled =\u00bb off \u00bbheader_level__hover =\u00bb h4 \u201eheader_level__hover_enabled =\u00bb h4 \u201eheader_letter_spacing__hover =\u00bb 0px &quot;Header_letter_spacing__hover_enabled =&quot; 0px &quot;body_letter_spacing__hover =&quot; 0px &quot;body_letter_spacing__hover_enabled =&quot; 0px &quot;text_orientation __hover = \u00bbdin st\u00e2nga\u00bb text_orientation__hover_enabled = \u00bbdin st\u00e2nga\u00bb background_layout__hover = \u00bblumina\u00bb background_layout__hover_enabled = \u00bblumina\u00bb max_width__hover = \u00bb100%\u00bb max_width__hover_enabled = \u00bb100%\u00bb filter_hue_rotate__hover = \u00bb0deg\u00bb filter_hue_rotate__hover_enabled = \u00bb0deg\u00bb filter_saturate__hover = \u00bb100%\u00bb filter_saturate__hover_enabled = \u00bb100%\u00bb filter_brightness__hover = \u00bb100%\u00bb filter_brightness__hover_enabled = \u00bb100%\u00bb filter_contrast__hover = \u00bb100%\u00bb filter_contrast__hover_enabled = \u00bb100%\u00bb filter_invert__hover = \u00bb0%\u00bb filter_invert__hover_enabled = \u00bb0%\u00bb filter_sepia__hover = \u00bb0%\u00bb filter_sepia__hover_enabled = \u00bb0%\u00bb filter_opacity__hover = \u00bb100%\u00bb filter_opacity__hover_enabled = \u00bb100%\u00bb filter_blur__hover = &quot;0px&quot; filter_blur__hover_enabled = &quot;0px&quot; mix_blend_mode__hover = &quot;normal&quot; mix_blend_mode__hover_enabled = &quot;normal&quot; child_filter_hue_rotate__hover = &quot;0deg&quot; child_filter_hue_rotate__hover_enable1 1T \u00bbchild_filter_brightness__hover =\u00bb 100% \u00bbchild_filter_brightness__hover_enabled =\u00bb 100% \u00bbchild_filter_contrast__hover =\u00bb 100% \u00bbchild_filter_contrast__hover_enabled =\u00bb 100% \u00bbchild_filter_invert__hover =\u00bb 0% \u00bbchild_filter_invert__hover_enabled =\u00bb 0% \u00bbchild_filter_sepia__hover =\u00bb 0% \u00bbchild_filter_sepia__hover_enabled =\u00bb 0% \u00bbchild_filter_opacity__hover =\u00bb 100% \u00bbchild_filter_opacity__hover_enabled =\u00bb 100% \u00bbchild_filter_blur__hover =\u00bb 0px \u00bbchild_filter_blur__hover_enabled =\u00bb 0px \u00bbchild_mix_blend_mode__hover =\u00bb normal\u0103 \u00bbchild_mix_blend_mode__hover_enabled =\u00bb normal\u0103 \u00bbanimation_style__hover =\u00bb none \u00bbanimation_style__hover_enabled =\u00bb none \u00bbanimation_direction__hover =\u00bb centru \u00bbanimation_direction__hover_enabled =\u00bb centru \u00bbanimation_duration__hover =\u00bb 1000ms \u00bbanimation_duration__hover_enabled =\u00bb 1000ms &quot;animation_delay__hover =&quot; 0ms &quot;animation_delay__hover_enabled =&quot; 0ms &quot;animation_intensity_slide__hover =&quot; 50% &quot;animation_intensity_slide__hover_enabled =&quot; 50% &quot;animation_intensity_zoom__hover =&quot; 5 0% \u00bbanimation_intensity_zoom__hover_enabled =\u00bb 50% \u00bbanimation_intensity_flip__hover =\u00bb 50% \u00bbanimation_intensity_flip__hover_enabled =\u00bb 50% \u00bbanimation_intensity_fold__hover =\u00bb 50% \u00bbanimation_intensity_fold__hover_enabled =\u00bb 50% \u00bbanimation_intensity_roll__hover =\u00bb 50% \u00bbanimation_intensity_roll__hover_enabled =\u00bb 50% \u00bbanimation_starting_opacity__hover =\u00bb 0% \u00bbanimation_starting_opacity__hover_enabled =\u00bb 0% \u00bbanimation_speed_curve__hover =\u00bb u\u0219urin\u021ba in-out \u00bbanimation_speed_curve__hover_enabled =\u00bb usurinta in-out \u00bbanimation_repeat__hover =\u00bb o dat\u0103 \u00bbanimation_repeat__hover_enabled =\u00bb o dat\u0103 \u00bbhover_transition_duration__hover =\u00bb 300ms \u00bbhover_transition_duration__hover_enabled =\u00bb 300ms \u00bbhover_transition_delay__hover =\u00bb 0ms \u00bbhover_transition_delay__hover_enabled =\u00bb 0ms \u00bbhover_transition_speed_curve__hover =\u00bb u\u0219urin\u021b\u0103 \u00bb hover_transition_speed_curve__hover_enabled = &quot;u\u0219urin\u021b\u0103&quot;]<\/p>\n<ul>\n<li>a schimbat pagina principal\u0103;<\/li>\n<li>a ad\u0103ugat un videoclip;<\/li>\n<li>recenzii ad\u0103ugate;<\/li>\n<li>a schimbat descrierea;<\/li>\n<li>a introdus un sistem de cupoane pentru a stimula v\u00e2nz\u0103rile,<\/li>\n<li>a lansat un public pe LAL pe baza cump\u0103r\u0103torilor actuali,<\/li>\n<li>configura\u021bi o campanie de retargeting \u00een conformitate cu p\u00e2lnia noastr\u0103 de v\u00e2nz\u0103ri.<\/li>\n<\/ul>\n<p>[\/ et_pb_blurb] [et_pb_blurb title = &quot;Ce activitate publicitar\u0103 a fost efectuat\u0103:&quot; image = &quot;https:\/\/dits.md\/wp-content\/uploads\/number-4.png&quot; icon_placement = &quot;left&quot; _builder_version = &quot;4.0. 2 \u2033 header_font = &quot;||||||||&quot; header_font_size = &quot;18px&quot; custom_margin = &quot;|| 6px |||&quot; animation = &quot;off&quot; custom_css_blurb_image = &quot;width: 40px&quot; locked = &quot;off&quot; icon_color__hover = &quot;#7EBEC5 \u2033 icon_color__hover_enabled =&quot; #7EBEC5 \u2033 icon_placement__hover = &quot;top&quot; icon_placement__hover_enabled = &quot;topabled&quot; animation_hover &quot;top_animation = url_new_window__hover_enabled = &quot;dezactivat&quot; header_text_shadow_style__hover = &quot;none&quot; header_text_shadow_style__hover_enabled = &quot;none&quot; header_text_shadow_color__hover = &quot;rgba (0,0,0,0.4)&quot; color_text_had_how_had body_text_shadow_color__hover_enabled = \u00bbRGBA (0,0,0,0.4)\u00bb use_background_color_gradient__hover = \u00bboff\u00bb use_background_color_gradient__hover_enabled = \u00bboff\u00bb background_color_gradient_start__hover = \u00bb#2b87da\u00bb background_color_gradient_start__hover_enabled = &quot;#2b87da&quot; background_color_gradient_end__hover = \u201e#29c4a9&quot; background_color_gradient_end__hover_enabl ed = \u00bb#29c4a9&quot; background_color_gradient_type__hover =\u00bb liniar \u00bbbackground_color_gradient_type__hover_enabled =\u00bb liniar \u00bbbackground_color_gradient_direction__hover =\u00bb 180deg \u00bbbackground_color_gradient_direction__hover_enabled =\u00bb 180deg \u00bbbackground_color_gradient_direction_radial__hover =\u00bb centru \u00bbbackground_color_gradient_direction_radial__hover_enabled =\u00bb centru \u00bbbackground_color_gradient_start_position__hover =\u00bb 0% \u00bbbackground_color_gradient_start_position__hover_enabled =\u00bb 0% \u00bbbackground_color_gradient_end_position__hover =\u00bb 100% \u00bb background_color_gradient_end_position__hover_enabled = \u00bb100%\u00bb background_color_gradient_overlays_image__hover = \u00bboff\u00bb background_color_gradient_overlays_image__hover_enabled = \u00bboff\u00bb parallax__hover = \u00bboff\u00bb parallax__hover_enabled = \u00bboff\u00bb parallax_method__hover = \u00bbpe\u00bb parallax_method__hover_enabled = \u00bbpe\u00bb background_size__hover = \u00bbacoperire\u00bb background_size__hover_enabled = \u00bbacoperire\u00bb background_position__hover = \u00bbcentru\u00bb background_position__hover_enabled = &quot;centru&quot; background_repeat __hover = &quot;no-repeat&quot; background_repeat__hover_enabled = &quot;no-repeat&quot; background_blend__hover = &quot;normal&quot; background_blend__hover_enabled = &quot;normal&quot; allow_player_pause__hover = &quot;off&quot; allow_player_pause__hover_enabled = &quot;off&quot; background_video_pause_veride || &quot; border_radii__hover_enabled = &quot;pe ||||&quot; border_radii_image__hover = &quot;pe ||||&quot; border_radii_image__hover_enabled = &quot;on ||||&quot; box_shadow_style__hover = &quot;none&quot; box_shadow_style__hover_enabled = &quot;none&quot; box_shadow_color__hover = &quot;rgba (0,0,0,0.3)&quot; box_shadow_color__hover_enabled = &quot;rgba (0,0,0,0.3.3)&quot; box_shadow_style_style_style__hover &quot;text&quot; rgba (0,0,0,0.4) &quot;text_shadow_color__hover_enabled =&quot; rgba (0,0,0,0.4) &quot;use_circle__hover =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;&quot; Circle_color = &quot;1&quot; \u201euse_circle_border__hover =\u00bb off \u00bbuse_circle_border__hover_enabled =\u00bb off \u00bbcircle_border_color__hover =\u00bb #7EBEC5 \u201ecircle_border_color__hover_enabled =\u00bb #7EBEC5 \u201euse_icon_font_size__hover =\u00bb off \u00bbuse_icon_font_size__hover_enabled =\u00bb off \u00bbheader_level__hover =\u00bb h4 \u201eheader_level__hover_enabled =\u00bb h4 \u201eheader_letter_spacing__hover =\u00bb 0px &quot;Header_letter_spacing__hover_enabled =&quot; 0px &quot;body_letter_spacing__hover =&quot; 0px &quot;body_letter_spacing__hover_enabled =&quot; 0px &quot;text_orientation __hover = \u00bbdin st\u00e2nga\u00bb text_orientation__hover_enabled = \u00bbdin st\u00e2nga\u00bb background_layout__hover = \u00bblumina\u00bb background_layout__hover_enabled = \u00bblumina\u00bb max_width__hover = \u00bb100%\u00bb max_width__hover_enabled = \u00bb100%\u00bb filter_hue_rotate__hover = \u00bb0deg\u00bb filter_hue_rotate__hover_enabled = \u00bb0deg\u00bb filter_saturate__hover = \u00bb100%\u00bb filter_saturate__hover_enabled = \u00bb100%\u00bb filter_brightness__hover = \u00bb100%\u00bb filter_brightness__hover_enabled = \u00bb100%\u00bb filter_contrast__hover = \u00bb100%\u00bb filter_contrast__hover_enabled = \u00bb100%\u00bb filter_invert__hover = \u00bb0%\u00bb filter_invert__hover_enabled = \u00bb0%\u00bb filter_sepia__hover = \u00bb0%\u00bb filter_sepia__hover_enabled = \u00bb0%\u00bb filter_opacity__hover = \u00bb100%\u00bb filter_opacity__hover_enabled = \u00bb100%\u00bb filter_blur__hover = &quot;0px&quot; filter_blur__hover_enabled = &quot;0px&quot; mix_blend_mode__hover = &quot;normal&quot; mix_blend_mode__hover_enabled = &quot;normal&quot; child_filter_hue_rotate__hover = &quot;0deg&quot; child_filter_hue_rotate__hover_enable1 1T \u00bbchild_filter_brightness__hover =\u00bb 100% \u00bbchild_filter_brightness__hover_enabled =\u00bb 100% \u00bbchild_filter_contrast__hover =\u00bb 100% \u00bbchild_filter_contrast__hover_enabled =\u00bb 100% \u00bbchild_filter_invert__hover =\u00bb 0% \u00bbchild_filter_invert__hover_enabled =\u00bb 0% \u00bbchild_filter_sepia__hover =\u00bb 0% \u00bbchild_filter_sepia__hover_enabled =\u00bb 0% \u00bbchild_filter_opacity__hover =\u00bb 100% \u00bbchild_filter_opacity__hover_enabled =\u00bb 100% \u00bbchild_filter_blur__hover =\u00bb 0px \u00bbchild_filter_blur__hover_enabled =\u00bb 0px \u00bbchild_mix_blend_mode__hover =\u00bb normal\u0103 \u00bbchild_mix_blend_mode__hover_enabled =\u00bb normal\u0103 \u00bbanimation_style__hover =\u00bb none \u00bbanimation_style__hover_enabled =\u00bb none \u00bbanimation_direction__hover =\u00bb centru \u00bbanimation_direction__hover_enabled =\u00bb centru \u00bbanimation_duration__hover =\u00bb 1000ms \u00bbanimation_duration__hover_enabled =\u00bb 1000ms &quot;animation_delay__hover =&quot; 0ms &quot;animation_delay__hover_enabled =&quot; 0ms &quot;animation_intensity_slide__hover =&quot; 50% &quot;animation_intensity_slide__hover_enabled =&quot; 50% &quot;animation_intensity_zoom__hover =&quot; 5 0% \u00bbanimation_intensity_zoom__hover_enabled =\u00bb 50% \u00bbanimation_intensity_flip__hover =\u00bb 50% \u00bbanimation_intensity_flip__hover_enabled =\u00bb 50% \u00bbanimation_intensity_fold__hover =\u00bb 50% \u00bbanimation_intensity_fold__hover_enabled =\u00bb 50% \u00bbanimation_intensity_roll__hover =\u00bb 50% \u00bbanimation_intensity_roll__hover_enabled =\u00bb 50% \u00bbanimation_starting_opacity__hover =\u00bb 0% \u00bbanimation_starting_opacity__hover_enabled =\u00bb 0% \u00bbanimation_speed_curve__hover =\u00bb u\u0219urin\u021ba in-out \u00bbanimation_speed_curve__hover_enabled =\u00bb usurinta in-out \u00bbanimation_repeat__hover =\u00bb o dat\u0103 \u00bbanimation_repeat__hover_enabled =\u00bb o dat\u0103 \u00bbhover_transition_duration__hover =\u00bb 300ms \u00bbhover_transition_duration__hover_enabled =\u00bb 300ms \u00bbhover_transition_delay__hover =\u00bb 0ms \u00bbhover_transition_delay__hover_enabled =\u00bb 0ms \u00bbhover_transition_speed_curve__hover =\u00bb u\u0219urin\u021b\u0103 \u00bb hover_transition_speed_curve__hover_enabled = &quot;u\u0219urin\u021b\u0103&quot;]<\/p>\n<ul>\n<li>reclame reproiectate;<\/li>\n<li>a introdus cupoane de reducere;<\/li>\n<li>comunicare schimbat\u0103 - concentr\u00e2ndu-se pe emo\u021bii \u0219i cump\u0103r\u0103turi rapide \u201eaici \u0219i acum\u201d.<\/li>\n<\/ul>\n<p>[\/ et_pb_blurb] [et_pb_blurb title = &quot;Reclame video ad\u0103ugate:&quot; image = &quot;https:\/\/dits.md\/wp-content\/uploads\/number-5.png&quot; icon_placement = &quot;left&quot; _builder_version = &quot;4.0.2 \u2033 header_font = &quot;||||||||&quot; header_font_size = &quot;18px&quot; custom_margin = &quot;|| 0px |||&quot; animation = &quot;off&quot; custom_css_blurb_image = &quot;width: 40px&quot; locked = &quot;off&quot; icon_color__hover = &quot;#7EBEC5 \u2033 icon_color__hover_enabled =&quot; #7EBEC5 \u2033 icon_placement__hover = &quot;top&quot; icon_placement__hover_enabled = &quot;topabled&quot; animation_hover &quot;top_animation = url_new_window__hover_enabled = &quot;dezactivat&quot; header_text_shadow_style__hover = &quot;none&quot; header_text_shadow_style__hover_enabled = &quot;none&quot; header_text_shadow_color__hover = &quot;rgba (0,0,0,0.4)&quot; color_text_had_how_had body_text_shadow_color__hover_enabled = \u00bbRGBA (0,0,0,0.4)\u00bb use_background_color_gradient__hover = \u00bboff\u00bb use_background_color_gradient__hover_enabled = \u00bboff\u00bb background_color_gradient_start__hover = \u00bb#2b87da\u00bb background_color_gradient_start__hover_enabled = &quot;#2b87da&quot; background_color_gradient_end__hover = \u201e#29c4a9&quot; background_color_gradient_end__hover_enabl ed = \u00bb#29c4a9&quot; background_color_gradient_type__hover =\u00bb liniar \u00bbbackground_color_gradient_type__hover_enabled =\u00bb liniar \u00bbbackground_color_gradient_direction__hover =\u00bb 180deg \u00bbbackground_color_gradient_direction__hover_enabled =\u00bb 180deg \u00bbbackground_color_gradient_direction_radial__hover =\u00bb centru \u00bbbackground_color_gradient_direction_radial__hover_enabled =\u00bb centru \u00bbbackground_color_gradient_start_position__hover =\u00bb 0% \u00bbbackground_color_gradient_start_position__hover_enabled =\u00bb 0% \u00bbbackground_color_gradient_end_position__hover =\u00bb 100% \u00bb background_color_gradient_end_position__hover_enabled = \u00bb100%\u00bb background_color_gradient_overlays_image__hover = \u00bboff\u00bb background_color_gradient_overlays_image__hover_enabled = \u00bboff\u00bb parallax__hover = \u00bboff\u00bb parallax__hover_enabled = \u00bboff\u00bb parallax_method__hover = \u00bbpe\u00bb parallax_method__hover_enabled = \u00bbpe\u00bb background_size__hover = \u00bbacoperire\u00bb background_size__hover_enabled = \u00bbacoperire\u00bb background_position__hover = \u00bbcentru\u00bb background_position__hover_enabled = &quot;centru&quot; background_repeat __hover = &quot;no-repeat&quot; background_repeat__hover_enabled = &quot;no-repeat&quot; background_blend__hover = &quot;normal&quot; background_blend__hover_enabled = &quot;normal&quot; allow_player_pause__hover = &quot;off&quot; allow_player_pause__hover_enabled = &quot;off&quot; background_video_pause_veride || &quot; border_radii__hover_enabled = &quot;pe ||||&quot; border_radii_image__hover = &quot;pe ||||&quot; border_radii_image__hover_enabled = &quot;on ||||&quot; box_shadow_style__hover = &quot;none&quot; box_shadow_style__hover_enabled = &quot;none&quot; box_shadow_color__hover = &quot;rgba (0,0,0,0.3)&quot; box_shadow_color__hover_enabled = &quot;rgba (0,0,0,0.3.3)&quot; box_shadow_style_style_style__hover &quot;text&quot; rgba (0,0,0,0.4) &quot;text_shadow_color__hover_enabled =&quot; rgba (0,0,0,0.4) &quot;use_circle__hover =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;&quot; Circle_color = &quot;1&quot; \u201euse_circle_border__hover =\u00bb off \u00bbuse_circle_border__hover_enabled =\u00bb off \u00bbcircle_border_color__hover =\u00bb #7EBEC5 \u201ecircle_border_color__hover_enabled =\u00bb #7EBEC5 \u201euse_icon_font_size__hover =\u00bb off \u00bbuse_icon_font_size__hover_enabled =\u00bb off \u00bbheader_level__hover =\u00bb h4 \u201eheader_level__hover_enabled =\u00bb h4 \u201eheader_letter_spacing__hover =\u00bb 0px &quot;Header_letter_spacing__hover_enabled =&quot; 0px &quot;body_letter_spacing__hover =&quot; 0px &quot;body_letter_spacing__hover_enabled =&quot; 0px &quot;text_orientation __hover = \u00bbdin st\u00e2nga\u00bb text_orientation__hover_enabled = \u00bbdin st\u00e2nga\u00bb background_layout__hover = \u00bblumina\u00bb background_layout__hover_enabled = \u00bblumina\u00bb max_width__hover = \u00bb100%\u00bb max_width__hover_enabled = \u00bb100%\u00bb filter_hue_rotate__hover = \u00bb0deg\u00bb filter_hue_rotate__hover_enabled = \u00bb0deg\u00bb filter_saturate__hover = \u00bb100%\u00bb filter_saturate__hover_enabled = \u00bb100%\u00bb filter_brightness__hover = \u00bb100%\u00bb filter_brightness__hover_enabled = \u00bb100%\u00bb filter_contrast__hover = \u00bb100%\u00bb filter_contrast__hover_enabled = \u00bb100%\u00bb filter_invert__hover = \u00bb0%\u00bb filter_invert__hover_enabled = \u00bb0%\u00bb filter_sepia__hover = \u00bb0%\u00bb filter_sepia__hover_enabled = \u00bb0%\u00bb filter_opacity__hover = \u00bb100%\u00bb filter_opacity__hover_enabled = \u00bb100%\u00bb filter_blur__hover = &quot;0px&quot; filter_blur__hover_enabled = &quot;0px&quot; mix_blend_mode__hover = &quot;normal&quot; mix_blend_mode__hover_enabled = &quot;normal&quot; child_filter_hue_rotate__hover = &quot;0deg&quot; child_filter_hue_rotate__hover_enable1 1T \u00bbchild_filter_brightness__hover =\u00bb 100% \u00bbchild_filter_brightness__hover_enabled =\u00bb 100% \u00bbchild_filter_contrast__hover =\u00bb 100% \u00bbchild_filter_contrast__hover_enabled =\u00bb 100% \u00bbchild_filter_invert__hover =\u00bb 0% \u00bbchild_filter_invert__hover_enabled =\u00bb 0% \u00bbchild_filter_sepia__hover =\u00bb 0% \u00bbchild_filter_sepia__hover_enabled =\u00bb 0% \u00bbchild_filter_opacity__hover =\u00bb 100% \u00bbchild_filter_opacity__hover_enabled =\u00bb 100% \u00bbchild_filter_blur__hover =\u00bb 0px \u00bbchild_filter_blur__hover_enabled =\u00bb 0px \u00bbchild_mix_blend_mode__hover =\u00bb normal\u0103 \u00bbchild_mix_blend_mode__hover_enabled =\u00bb normal\u0103 \u00bbanimation_style__hover =\u00bb none \u00bbanimation_style__hover_enabled =\u00bb none \u00bbanimation_direction__hover =\u00bb centru \u00bbanimation_direction__hover_enabled =\u00bb centru \u00bbanimation_duration__hover =\u00bb 1000ms \u00bbanimation_duration__hover_enabled =\u00bb 1000ms &quot;animation_delay__hover =&quot; 0ms &quot;animation_delay__hover_enabled =&quot; 0ms &quot;animation_intensity_slide__hover =&quot; 50% &quot;animation_intensity_slide__hover_enabled =&quot; 50% &quot;animation_intensity_zoom__hover =&quot; 5 0% \u00bbanimation_intensity_zoom__hover_enabled =\u00bb 50% \u00bbanimation_intensity_flip__hover =\u00bb 50% \u00bbanimation_intensity_flip__hover_enabled =\u00bb 50% \u00bbanimation_intensity_fold__hover =\u00bb 50% \u00bbanimation_intensity_fold__hover_enabled =\u00bb 50% \u00bbanimation_intensity_roll__hover =\u00bb 50% \u00bbanimation_intensity_roll__hover_enabled =\u00bb 50% \u00bbanimation_starting_opacity__hover =\u00bb 0% \u00bbanimation_starting_opacity__hover_enabled =\u00bb 0% \u00bbanimation_speed_curve__hover =\u00bb u\u0219urin\u021ba in-out \u00bbanimation_speed_curve__hover_enabled =\u00bb usurinta in-out \u00bbanimation_repeat__hover =\u00bb o dat\u0103 \u00bbanimation_repeat__hover_enabled =\u00bb o dat\u0103 \u00bbhover_transition_duration__hover =\u00bb 300ms \u00bbhover_transition_duration__hover_enabled =\u00bb 300ms \u00bbhover_transition_delay__hover =\u00bb 0ms \u00bbhover_transition_delay__hover_enabled =\u00bb 0ms \u00bbhover_transition_speed_curve__hover =\u00bb u\u0219urin\u021b\u0103 \u00bb hover_transition_speed_curve__hover_enabled = &quot;u\u0219urin\u021b\u0103&quot;]<\/p>\n<ul>\n<li>Am colectat mai multe videoclipuri;<\/li>\n<li>Dup\u0103 ce s-au ob\u021binut rezultatele, ace\u0219tia i-au l\u0103sat pe cei mai buni.<\/li>\n<\/ul>\n<p>[\/ et_pb_blurb] [et_pb_blurb title = &quot;Atins plus \u00een ROAS&quot; image = &quot;https:\/\/dits.md\/wp-content\/uploads\/number-6.png&quot; icon_placement = &quot;left&quot; _builder_version = &quot;4.0.2&quot; header_font = &quot;||||||||&quot; header_font_size = &quot;18px&quot; custom_margin = &quot;|| -2px |||&quot; animation = &quot;off&quot; custom_css_blurb_image = &quot;width: 40px&quot; locked = &quot;off&quot; icon_color__hover = &quot;#7EBEC5 \u2033 icon_color__hover_enabled =&quot; #7EBEC5 \u2033 icon_placement__hover = &quot;top&quot; icon_placement__hover_enabled = &quot;topabled&quot; animation_hover &quot;top_animation = url_new_window__hover_enabled = &quot;dezactivat&quot; header_text_shadow_style__hover = &quot;none&quot; header_text_shadow_style__hover_enabled = &quot;none&quot; header_text_shadow_color__hover = &quot;rgba (0,0,0,0.4)&quot; color_text_had_how_had body_text_shadow_color__hover_enabled = \u00bbRGBA (0,0,0,0.4)\u00bb use_background_color_gradient__hover = \u00bboff\u00bb use_background_color_gradient__hover_enabled = \u00bboff\u00bb background_color_gradient_start__hover = \u00bb#2b87da\u00bb background_color_gradient_start__hover_enabled = &quot;#2b87da&quot; background_color_gradient_end__hover = \u201e#29c4a9&quot; background_color_gradient_end__hover_enabl ed = \u00bb#29c4a9&quot; background_color_gradient_type__hover =\u00bb liniar \u00bbbackground_color_gradient_type__hover_enabled =\u00bb liniar \u00bbbackground_color_gradient_direction__hover =\u00bb 180deg \u00bbbackground_color_gradient_direction__hover_enabled =\u00bb 180deg \u00bbbackground_color_gradient_direction_radial__hover =\u00bb centru \u00bbbackground_color_gradient_direction_radial__hover_enabled =\u00bb centru \u00bbbackground_color_gradient_start_position__hover =\u00bb 0% \u00bbbackground_color_gradient_start_position__hover_enabled =\u00bb 0% \u00bbbackground_color_gradient_end_position__hover =\u00bb 100% \u00bb background_color_gradient_end_position__hover_enabled = \u00bb100%\u00bb background_color_gradient_overlays_image__hover = \u00bboff\u00bb background_color_gradient_overlays_image__hover_enabled = \u00bboff\u00bb parallax__hover = \u00bboff\u00bb parallax__hover_enabled = \u00bboff\u00bb parallax_method__hover = \u00bbpe\u00bb parallax_method__hover_enabled = \u00bbpe\u00bb background_size__hover = \u00bbacoperire\u00bb background_size__hover_enabled = \u00bbacoperire\u00bb background_position__hover = \u00bbcentru\u00bb background_position__hover_enabled = &quot;centru&quot; background_repeat __hover = &quot;no-repeat&quot; background_repeat__hover_enabled = &quot;no-repeat&quot; background_blend__hover = &quot;normal&quot; background_blend__hover_enabled = &quot;normal&quot; allow_player_pause__hover = &quot;off&quot; allow_player_pause__hover_enabled = &quot;off&quot; background_video_pause_veride || &quot; border_radii__hover_enabled = &quot;pe ||||&quot; border_radii_image__hover = &quot;pe ||||&quot; border_radii_image__hover_enabled = &quot;on ||||&quot; box_shadow_style__hover = &quot;none&quot; box_shadow_style__hover_enabled = &quot;none&quot; box_shadow_color__hover = &quot;rgba (0,0,0,0.3)&quot; box_shadow_color__hover_enabled = &quot;rgba (0,0,0,0.3.3)&quot; box_shadow_style_style_style__hover &quot;text&quot; rgba (0,0,0,0.4) &quot;text_shadow_color__hover_enabled =&quot; rgba (0,0,0,0.4) &quot;use_circle__hover =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;&quot; Circle_color = &quot;1&quot; \u201euse_circle_border__hover =\u00bb off \u00bbuse_circle_border__hover_enabled =\u00bb off \u00bbcircle_border_color__hover =\u00bb #7EBEC5 \u201ecircle_border_color__hover_enabled =\u00bb #7EBEC5 \u201euse_icon_font_size__hover =\u00bb off \u00bbuse_icon_font_size__hover_enabled =\u00bb off \u00bbheader_level__hover =\u00bb h4 \u201eheader_level__hover_enabled =\u00bb h4 \u201eheader_letter_spacing__hover =\u00bb 0px &quot;Header_letter_spacing__hover_enabled =&quot; 0px &quot;body_letter_spacing__hover =&quot; 0px &quot;body_letter_spacing__hover_enabled =&quot; 0px &quot;text_orientation __hover = \u00bbdin st\u00e2nga\u00bb text_orientation__hover_enabled = \u00bbdin st\u00e2nga\u00bb background_layout__hover = \u00bblumina\u00bb background_layout__hover_enabled = \u00bblumina\u00bb max_width__hover = \u00bb100%\u00bb max_width__hover_enabled = \u00bb100%\u00bb filter_hue_rotate__hover = \u00bb0deg\u00bb filter_hue_rotate__hover_enabled = \u00bb0deg\u00bb filter_saturate__hover = \u00bb100%\u00bb filter_saturate__hover_enabled = \u00bb100%\u00bb filter_brightness__hover = \u00bb100%\u00bb filter_brightness__hover_enabled = \u00bb100%\u00bb filter_contrast__hover = \u00bb100%\u00bb filter_contrast__hover_enabled = \u00bb100%\u00bb filter_invert__hover = \u00bb0%\u00bb filter_invert__hover_enabled = \u00bb0%\u00bb filter_sepia__hover = \u00bb0%\u00bb filter_sepia__hover_enabled = \u00bb0%\u00bb filter_opacity__hover = \u00bb100%\u00bb filter_opacity__hover_enabled = \u00bb100%\u00bb filter_blur__hover = &quot;0px&quot; filter_blur__hover_enabled = &quot;0px&quot; mix_blend_mode__hover = &quot;normal&quot; mix_blend_mode__hover_enabled = &quot;normal&quot; child_filter_hue_rotate__hover = &quot;0deg&quot; child_filter_hue_rotate__hover_enable1 1T \u00bbchild_filter_brightness__hover =\u00bb 100% \u00bbchild_filter_brightness__hover_enabled =\u00bb 100% \u00bbchild_filter_contrast__hover =\u00bb 100% \u00bbchild_filter_contrast__hover_enabled =\u00bb 100% \u00bbchild_filter_invert__hover =\u00bb 0% \u00bbchild_filter_invert__hover_enabled =\u00bb 0% \u00bbchild_filter_sepia__hover =\u00bb 0% \u00bbchild_filter_sepia__hover_enabled =\u00bb 0% \u00bbchild_filter_opacity__hover =\u00bb 100% \u00bbchild_filter_opacity__hover_enabled =\u00bb 100% \u00bbchild_filter_blur__hover =\u00bb 0px \u00bbchild_filter_blur__hover_enabled =\u00bb 0px \u00bbchild_mix_blend_mode__hover =\u00bb normal\u0103 \u00bbchild_mix_blend_mode__hover_enabled =\u00bb normal\u0103 \u00bbanimation_style__hover =\u00bb none \u00bbanimation_style__hover_enabled =\u00bb none \u00bbanimation_direction__hover =\u00bb centru \u00bbanimation_direction__hover_enabled =\u00bb centru \u00bbanimation_duration__hover =\u00bb 1000ms \u00bbanimation_duration__hover_enabled =\u00bb 1000ms &quot;animation_delay__hover =&quot; 0ms &quot;animation_delay__hover_enabled =&quot; 0ms &quot;animation_intensity_slide__hover =&quot; 50% &quot;animation_intensity_slide__hover_enabled =&quot; 50% &quot;animation_intensity_zoom__hover =&quot; 5 0% \u00bbanimation_intensity_zoom__hover_enabled =\u00bb 50% \u00bbanimation_intensity_flip__hover =\u00bb 50% \u00bbanimation_intensity_flip__hover_enabled =\u00bb 50% \u00bbanimation_intensity_fold__hover =\u00bb 50% \u00bbanimation_intensity_fold__hover_enabled =\u00bb 50% \u00bbanimation_intensity_roll__hover =\u00bb 50% \u00bbanimation_intensity_roll__hover_enabled =\u00bb 50% \u00bbanimation_starting_opacity__hover =\u00bb 0% \u00bbanimation_starting_opacity__hover_enabled =\u00bb 0% \u00bbanimation_speed_curve__hover =\u00bb u\u0219urin\u021ba in-out \u00bbanimation_speed_curve__hover_enabled =\u00bb usurinta in-out \u00bbanimation_repeat__hover =\u00bb o dat\u0103 \u00bbanimation_repeat__hover_enabled =\u00bb o dat\u0103 \u00bbhover_transition_duration__hover =\u00bb 300ms \u00bbhover_transition_duration__hover_enabled =\u00bb 300ms \u00bbhover_transition_delay__hover =\u00bb 0ms \u00bbhover_transition_delay__hover_enabled =\u00bb 0ms \u00bbhover_transition_speed_curve__hover =\u00bb u\u0219urin\u021b\u0103 \u00bb hover_transition_speed_curve__hover_enabled = &quot;u\u0219urin\u021b\u0103&quot;]<\/p>\n<ul>\n<li>ROAS pentru publicul \u021bint\u0103 rece - 3,67<\/li>\n<li>ROAS de retargeting - 3,45<\/li>\n<\/ul>\n<p>[\/ et_pb_blurb] [et_pb_blurb title = &quot;A \u00eenceput scalarea:&quot; image = &quot;https:\/\/dits.md\/wp-content\/uploads\/number-7.png&quot; icon_placement = &quot;left&quot; _builder_version = &quot;4.0.2 \u2033 header_font = &quot;||||||||&quot; header_font_size = &quot;18px&quot; animation = &quot;off&quot; custom_css_blurb_image = &quot;width: 40px&quot; locked = &quot;off&quot; icon_color__hover = &quot;#7EBEC5 \u2033 icon_color__hover_enabled =&quot; #7EBEC5 \u2033 icon_placement__hover = &quot;top&quot; icon_placement = top &quot;icon&quot; url_new_window__hover = &quot;off &quot;url_new_window__hover_enabled =&quot; off &quot;header_text_shadow_style__hover =&quot; none &quot;header_text_shadow_style__hover_enabled =&quot; none&quot; header_text_shadow_color__hover, 0,0,0) body_text_shadow_style__hover = &quot;none&quot; body_text_shadow_style__hover_enabled = &quot;none&quot; body_text_shadow_color__hover = \u201eRGBA (0,0,0,0.4 ) &quot;body_text_shadow_color__hover_enabled =&quot; rgba (0,0,0,0.4) &quot;&quot; #2b87da &quot;background_color_gradient_start__hover_enabled =&quot; #2b87da &quot;background_color_gradient_end__hover =&quot; #29c4a9 \u2033 background_color_g radient_end__hover_enabled = \u00bb#29c4a9&quot; background_color_gradient_type__hover =\u00bb liniar \u00bbbackground_color_gradient_type__hover_enabled =\u00bb liniar \u00bbbackground_color_gradient_direction__hover =\u00bb 180deg \u00bbbackground_color_gradient_direction__hover_enabled =\u00bb 180deg \u00bbbackground_color_gradient_direction_radial__hover =\u00bb centru \u00bbbackground_color_gradient_direction_radial__hover_enabled =\u00bb centru \u00bbbackground_color_gradient_start_position__hover =\u00bb 0% \u00bbbackground_color_gradient_start_position__hover_enabled =\u00bb 0% \u00bbbackground_color_gradient_end_position__hover =\u00bb 100% \u00bb background_color_gradient_end_position__hover_enabled = \u00bb100%\u00bb background_color_gradient_overlays_image__hover = \u00bboff\u00bb background_color_gradient_overlays_image__hover_enabled = \u00bboff\u00bb parallax__hover = \u00bboff\u00bb parallax__hover_enabled = \u00bboff\u00bb parallax_method__hover = \u00bbpe\u00bb parallax_method__hover_enabled = \u00bbpe\u00bb background_size__hover = \u00bbacoperire\u00bb background_size__hover_enabled = \u00bbacoperire\u00bb background_position__hover = \u00bbcentru\u00bb background_position__hover_enabled = &quot;c introduce\u021bi &quot;background_repeat__hover =&quot; no-repeat &quot;background_repeat__hover_enabled =&quot; no-repeat &quot;background_blend__hover =&quot; normal &quot;background_blend__hover_enabled =&quot; normal &quot;allow_player_pause__hover =&quot; off &quot;allow_player_pause__hover_enabled =&quot; off &quot;||||&quot; border_radii__hover_enabled = &quot;pe ||||&quot; border_radii_image__hover = &quot;pe ||||&quot; border_radii_image__hover_enabled = &quot;on ||||&quot; box_shadow_style__hover = &quot;none&quot; box_shadow_style__hover_enabled = &quot;none&quot; box_shadow_color__hover = &quot;rgba (0,0,0,0.3)&quot; box_shadow_color__hover_enabled = &quot;rgba (0,0,0,0.3.3)&quot; box_shadow_style_style_style__hover &quot;text&quot; rgba (0,0,0,0.4) &quot;text_shadow_color__hover_enabled =&quot; rgba (0,0,0,0.4) &quot;use_circle__hover =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;use_circle__hover_enabled =&quot; off &quot;&quot; Circle_color = &quot;1&quot; \u201euse_circle_border__hover =\u00bb off \u00bbuse_circle_border__hover_enabled =\u00bb off \u00bbcircle_border_color__hover =\u00bb #7EBEC5 \u201ecircle_border_color__hover_enabled =\u00bb #7EBEC5 \u201euse_icon_font_size__hover =\u00bb off \u00bbuse_icon_font_size__hover_enabled =\u00bb off \u00bbheader_level__hover =\u00bb h4 \u201eheader_level__hover_enabled =\u00bb h4 \u201eheader_letter_spacing__hover =\u00bb 0px &quot;Header_letter_spacing__hover_enabled =&quot; 0px &quot;body_letter_spacing__hover =&quot; 0px &quot;body_letter_spacing__hover_enabled =&quot; 0px &quot;text_orientation __hover = \u00bbdin st\u00e2nga\u00bb text_orientation__hover_enabled = \u00bbdin st\u00e2nga\u00bb background_layout__hover = \u00bblumina\u00bb background_layout__hover_enabled = \u00bblumina\u00bb max_width__hover = \u00bb100%\u00bb max_width__hover_enabled = \u00bb100%\u00bb filter_hue_rotate__hover = \u00bb0deg\u00bb filter_hue_rotate__hover_enabled = \u00bb0deg\u00bb filter_saturate__hover = \u00bb100%\u00bb filter_saturate__hover_enabled = \u00bb100%\u00bb filter_brightness__hover = \u00bb100%\u00bb filter_brightness__hover_enabled = \u00bb100%\u00bb filter_contrast__hover = \u00bb100%\u00bb filter_contrast__hover_enabled = \u00bb100%\u00bb filter_invert__hover = \u00bb0%\u00bb filter_invert__hover_enabled = \u00bb0%\u00bb filter_sepia__hover = \u00bb0%\u00bb filter_sepia__hover_enabled = \u00bb0%\u00bb filter_opacity__hover = \u00bb100%\u00bb filter_opacity__hover_enabled = \u00bb100%\u00bb filter_blur__hover = &quot;0px&quot; filter_blur__hover_enabled = &quot;0px&quot; mix_blend_mode__hover = &quot;normal&quot; mix_blend_mode__hover_enabled = &quot;normal&quot; child_filter_hue_rotate__hover = &quot;0deg&quot; child_filter_hue_rotate__hover_enable1 1T \u00bbchild_filter_brightness__hover =\u00bb 100% \u00bbchild_filter_brightness__hover_enabled =\u00bb 100% \u00bbchild_filter_contrast__hover =\u00bb 100% \u00bbchild_filter_contrast__hover_enabled =\u00bb 100% \u00bbchild_filter_invert__hover =\u00bb 0% \u00bbchild_filter_invert__hover_enabled =\u00bb 0% \u00bbchild_filter_sepia__hover =\u00bb 0% \u00bbchild_filter_sepia__hover_enabled =\u00bb 0% \u00bbchild_filter_opacity__hover =\u00bb 100% \u00bbchild_filter_opacity__hover_enabled =\u00bb 100% \u00bbchild_filter_blur__hover =\u00bb 0px \u00bbchild_filter_blur__hover_enabled =\u00bb 0px \u00bbchild_mix_blend_mode__hover =\u00bb normal\u0103 \u00bbchild_mix_blend_mode__hover_enabled =\u00bb normal\u0103 \u00bbanimation_style__hover =\u00bb none \u00bbanimation_style__hover_enabled =\u00bb none \u00bbanimation_direction__hover =\u00bb centru \u00bbanimation_direction__hover_enabled =\u00bb centru \u00bbanimation_duration__hover =\u00bb 1000ms \u00bbanimation_duration__hover_enabled =\u00bb 1000ms &quot;animation_delay__hover =&quot; 0ms &quot;animation_delay__hover_enabled =&quot; 0ms &quot;animation_intensity_slide__hover =&quot; 50% &quot;animation_intensity_slide__hover_enabled =&quot; 50% &quot;animation_intensity_zoom__hover =&quot; 5 0% \u00bbanimation_intensity_zoom__hover_enabled =\u00bb 50% \u00bbanimation_intensity_flip__hover =\u00bb 50% \u00bbanimation_intensity_flip__hover_enabled =\u00bb 50% \u00bbanimation_intensity_fold__hover =\u00bb 50% \u00bbanimation_intensity_fold__hover_enabled =\u00bb 50% \u00bbanimation_intensity_roll__hover =\u00bb 50% \u00bbanimation_intensity_roll__hover_enabled =\u00bb 50% \u00bbanimation_starting_opacity__hover =\u00bb 0% \u00bbanimation_starting_opacity__hover_enabled =\u00bb 0% \u00bbanimation_speed_curve__hover =\u00bb u\u0219urin\u021ba in-out \u00bbanimation_speed_curve__hover_enabled =\u00bb usurinta in-out \u00bbanimation_repeat__hover =\u00bb o dat\u0103 \u00bbanimation_repeat__hover_enabled =\u00bb o dat\u0103 \u00bbhover_transition_duration__hover =\u00bb 300ms \u00bbhover_transition_duration__hover_enabled =\u00bb 300ms \u00bbhover_transition_delay__hover =\u00bb 0ms \u00bbhover_transition_delay__hover_enabled =\u00bb 0ms \u00bbhover_transition_speed_curve__hover =\u00bb u\u0219urin\u021b\u0103 \u00bb hover_transition_speed_curve__hover_enabled = &quot;u\u0219urin\u021b\u0103&quot;]<\/p>\n<ul>\n<li>Cre\u0219terea bugetului;<\/li>\n<li>Ad\u0103ugarea de geoloca\u021bii.<\/li>\n<\/ul>\n<p>[\/ et_pb_blurb] [\/ et_pb_column] [\/ et_pb_row] [\/ et_pb_section] [et_pb_section fb_built = &quot;1&quot; _builder_version = &quot;4.0.2&quot; background_image = &quot;https:\/\/dits.md\/wp-content\/uploadbackgrounds\/par. &quot;custom_margin =&quot; - 18px ||||| &quot;] [et_pb_row _builder_version =&quot; 4.0.2 \u2033] [et_pb_column type = &quot;4_4 \u2033 _builder_version =&quot; 4.0.2 \u2033] [et_pb_text _builder_version = &quot;4.0.2 \u2033 text_font =&quot; | 600 ||||||| &quot; text_text_color = &quot;#ffffff&quot; text_font_size = &quot;39px&quot; text_orientation = &quot;centru&quot; text_font_size_phone = &quot;30px&quot; text_font_size_last_edited = &quot;pe | telefon&quot; text_line_height_phone = &quot;1em&quot; text_line_height_last_edited = &quot;pe | [\/ et_pb_row] [\/ et_pb_section] [et_pb_section fb_built =&quot; 1 \u2033 _builder_version = &quot;4.0.2 \u2033] [et_pb_row _builder_version =&quot; 4.0.2 \u2033] [et_pb_column type = &quot;4_4 \u2033 _builder_version_version =&quot; 4.0.2 _builder_version = &quot;4.0.2 \u2033 text_text_color =&quot; #000000 \u2033 text_font text_orientation = &quot;centru&quot;]<\/p>\n<p>Achizi\u021bii \u0219i acoperirea campaniei publicitare<\/p>\n<p>[\/ et_pb_text] [et_pb_image src = &quot;https:\/\/dits.md\/wp-content\/uploads\/pokupki-ohvat-target-reclami.jpg&quot; _builder_version = &quot;4.0.2&quot;] [\/ et_pb_image] [\/ et_pb_column] [ \/ et_pb_row] [et_pb_row _builder_version = &quot;4.0.2 \u2033] [et_pb_column type =&quot; 4_4 \u2033 _builder_version = &quot;4.0.2 \u2033] [et_pb_text _builder_version =&quot; 4.0.2 \u2033 text_text_colorpx &quot;1TP3Font000000 \u2033 text_font_<\/p>\n<p>Rezultate de direc\u021bionare<\/p>\n<p>[\/ et_pb_text] [et_pb_image src = &quot;https:\/\/dits.md\/wp-content\/uploads\/best-result.jpg&quot; _builder_version = &quot;4.0.2 \u2033] [\/ et_pb_image] [\/ et_pb_column] [\/ et_pb_row] [ et_pb_row _builder_version = &quot;4.0.2 \u2033] [et_pb_column type =&quot; 4_4 \u2033 _builder_version = &quot;4.0.2 \u2033] [et_pb_text _builder_version =&quot; 4.0.2 \u2033 text_text_color = &quot;#000000 \u2033 text_font_size_] center<\/p>\n<p>Rezultate de retargeting<\/p>\n<p>[\/ et_pb_text] [et_pb_image src = &quot;https:\/\/dits.md\/wp-content\/uploads\/retargeting-result.jpg&quot; _builder_version = &quot;4.0.2 \u2033] [\/ et_pb_image] [\/ et_pb_column] [\/ et_pb_row] [ \/ et_pb_section] [et_pb_section fb_built = &quot;1 \u2033 _builder_version =&quot; 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_builder_version=&#187;4.0.2&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#187;1&#8243; _builder_version=&#187;4.0.2&#8243; background_image=&#187;https:\/\/dits.md\/wp-content\/uploads\/paralax-background.jpg&#187;][et_pb_row _builder_version=&#187;4.0.2&#8243;][et_pb_column type=&#187;4_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_text _builder_version=&#187;4.0.2&#8243; text_font=&#187;|600|||||||&#187; text_text_color=&#187;#ffffff&#187; text_font_size=&#187;39px&#187; text_orientation=&#187;center&#187; text_font_size_phone=&#187;30px&#187; text_font_size_last_edited=&#187;on|phone&#187; text_line_height_phone=&#187;1em&#187; text_line_height_last_edited=&#187;on|phone&#187;]\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0440\u0435\u043a\u043b\u0430\u043c\u044b[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#187;1&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_row column_structure=&#187;1_4,1_4,1_4,1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0417\u0430 2 \u043c\u0435\u0441\u044f\u0446\u0430 \u0432\u044b\u0448\u043b\u0438 \u043d\u0430 \u043e\u043a\u0443\u043f\u0430\u0435\u043c\u043e\u0441\u0442\u044c!&#187; use_icon=&#187;on&#187; font_icon=&#187;%%158%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u041f\u043e\u043a\u0440\u044b\u043b\u0438 \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430 \u043f\u043e\u0442\u0435\u0440\u044f\u043d\u043d\u044b\u0435 \u0432 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0435!&#187; use_icon=&#187;on&#187; font_icon=&#187;%%156%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u0414\u043e\u0441\u0442\u0438\u0433\u043b\u0438 \u0442\u0440\u0435\u0431\u0443\u0435\u043c\u043e\u0433\u043e ROAS \u0432 3.67, \u0434\u0430\u0436\u0435 4,46!&#187; use_icon=&#187;on&#187; font_icon=&#187;%%104%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#187;1_4&#8243; _builder_version=&#187;4.0.2&#8243;][et_pb_blurb title=&#187;\u041f\u0435\u0440\u0435\u0448\u043b\u0438 \u043a \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044e \u043f\u0440\u043e\u0435\u043a\u0442\u0430!&#187; use_icon=&#187;on&#187; font_icon=&#187;%%145%%&#187; icon_color=&#187;#3f1c6c&#187; icon_placement=&#187;left&#187; use_icon_font_size=&#187;on&#187; icon_font_size=&#187;60px&#187; _builder_version=&#187;4.0.2&#8243;][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#187;1&#8243; _builder_version=&#187;3.24.1&#8243; background_image=&#187;https:\/\/dits.md\/wp-content\/uploads\/0423.jpg&#187; parallax=&#187;on&#187; custom_margin=&#187;||-27px|||&#187;][et_pb_row column_structure=&#187;2_3,1_3&#8243; _builder_version=&#187;3.25&#8243; custom_css_main_element=&#187;display: flex;||flex-wrap: wrap;||align-items: center;&#187;][et_pb_column type=&#187;2_3&#8243; _builder_version=&#187;3.25&#8243; custom_padding=&#187;|||&#187; custom_padding__hover=&#187;|||&#187;][et_pb_text _builder_version=&#187;4.0.2&#8243; header_font=&#187;||||||||&#187; header_3_font=&#187;|600|||||||&#187; header_3_text_align=&#187;center&#187; header_3_text_color=&#187;#ffffff&#187; header_3_font_size=&#187;39px&#187; header_3_font_size_phone=&#187;30px&#187; header_3_font_size_last_edited=&#187;on|phone&#187;]<\/p>\n<h3 style=\"text-align: center;\">Dori\u021bi o direc\u021bionare extraordinar\u0103 a anun\u021burilor?<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#187;1_3&#8243; 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