{"id":13387,"date":"2023-04-04T12:48:52","date_gmt":"2023-04-04T10:48:52","guid":{"rendered":"https:\/\/dits.md\/?p=13387"},"modified":"2025-04-29T13:49:20","modified_gmt":"2025-04-29T11:49:20","slug":"kak-nastroit-otslezhivanie-sobytij-v-google-analytics-4","status":"publish","type":"post","link":"https:\/\/dits.md\/ro\/kak-nastroit-otslezhivanie-sobytij-v-google-analytics-4\/","title":{"rendered":"Cum s\u0103 configura\u021bi urm\u0103rirea evenimentelor \u00een Google Analytics 4"},"content":{"rendered":"<p>[et_pb_section fb_built=&quot;1&quot; admin_label=&quot;Section&quot; _builder_version=&quot;4.0.2&quot; background_image=&quot;https:\/\/dits.md\/wp-content\/uploads\/paralax-background.jpg&quot; min_height=&quot;126px&quot; custom_padding=&quot;35px|0px|global_modul=&quot;2.0px|40px|40px|0px|40px|40px|40px|0px|40px|40px|0px| &quot; collapsed=&quot;off&quot;][et_pb_row _builder_version=&quot;4.0.2&quot; width=&quot;100%&quot; max_width=&quot;100%&quot; custom_margin=&quot;||||false|false&quot; custom_padding=&quot;18px||||false|false&quot;][et_pb_column type=&quot;4_4_0.\u2033 build ._0.\u2033 .\u2033 . _title meta=&quot;off&quot; featured_image=&quot;off&quot; _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot; title_font=&quot;|600|||||||&quot; title_text_align=&quot;center&quot; title_text_color=&quot;#ffffff&quot; title_font_size=&quot;41px&quot; title_line_height=&quot;1.2em&quot; title_font_size_tablet=&quot;&quot; title_font_size_phone=&quot;27px&quot; title_font_size_last_edited=&quot;pe|desktop&quot; title_2_font_2_font_font_size_font=&quot;27px&quot; title_font_size_phone edit ed=&quot;on|desktop&quot; title_3_font_size_phone=&quot;27px&quot; title_3_font_size_last_edited=&quot;pe|desktop&quot; title_4_font_size_phone=&quot;27px&quot; title_4_font_size_last_edited=&quot;pe|desktop&quot; title_5_font_size_last_edited=&quot;27t_size_phone&quot;_font_size_phone=&quot;5_font_size_phone=&quot;27tfont_size_phone=&quot;27t title_6 _font_size_phone=&quot;27px&quot; title_6_font_size_last_edited=&quot;pe|desktop&quot;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&quot;1\u2033&quot;_builder_preseault=&quot;&quot;_deet_0.000000000000000000000000000000000 _pb_row _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot;][et_pb_column type=&quot;4_4&quot; _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot;][et_pb_text _builder_version=&quot;4.8.0&quot; _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default_preset]<\/p>\n<p>Google Analytics 4 (Google Analytics 4, GA4) este o nou\u0103 resurs\u0103 creat\u0103 de Google pentru a \u00eenlocui Universal Analytics. Deja, la instalarea Google Analytics, GA4 este utilizat \u00een mod implicit. Prin urmare, este important ca to\u021bi cei care lucreaz\u0103 cu analize s\u0103 \u0219tie ce tip de model de date are acum. \u00cen acest articol, ne vom uita la structura \u0219i func\u021bionarea evenimentelor din GA4. S\u0103 folosim un exemplu pentru a ar\u0103ta cum s\u0103 configura\u021bi GA4 prin Google Tag Manager (GTM).<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot; custom_margin=&quot;||5px|||&quot;]<\/p>\n<p><strong>Con\u0163inut:<\/strong><\/p>\n<ul>\n<li><a href=\"#struktura-sobytija-v-google-analytics-4\">Structura evenimentului \u00een Google Analytics 4<\/a>\n<ul>\n<li><a href=\"#konstrukcija-sobytija\">Constructia evenimentelor<\/a><\/li>\n<li><a href=\"#ogranichenija-sobytij\">Limitele evenimentelor<\/a><\/li>\n<\/ul>\n<\/li>\n<li><a href=\"#tipy-sobytij-v-google-analitika-4\">Tipuri de evenimente \u00een Google Analytics 4<\/a>\n<ul>\n<li><a href=\"#avtomaticheski-registriruemye-sobytija\">Evenimente \u00eenregistrate automat<\/a><\/li>\n<li><a href=\"#uluchshennaja-statistika\">Statistici \u00eembun\u0103t\u0103\u021bite<\/a><\/li>\n<li><a href=\"#rekomenduemye-sobytija\">Evenimente recomandate<\/a><\/li>\n<li><a href=\"#specialnye-sobytija\">Evenimente speciale<\/a><\/li>\n<\/ul>\n<\/li>\n<li><a href=\"#primer-nastrojki-sobytija-v-google-analitika-4-cherez-google-tag-manager\">Un exemplu de configurare a unui eveniment \u00een Google Analytics 4 prin Google Tag Manager<\/a>\n<ul>\n<li><a href=\"#dobavljaem-kod-google-analitika-4-v-gtm\">Ad\u0103ugarea codului Google Analytics 4 la GTM<\/a><\/li>\n<li><a href=\"#nastraivaem-otslezhivanie\">Configurarea urm\u0103ririi<\/a><\/li>\n<li><a href=\"#proverjaem-rabotu-sobytij-v-ga4\">Verificarea func\u021bion\u0103rii evenimentelor \u00een GA4<\/a><\/li>\n<\/ul>\n<\/li>\n<li><a href=\"#zapomnit\">Tine minte<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=\u00bbstruktura-sobytija-v-google-analytics-4\u2033 _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||16px|||\u00bb blocat=&quot;off&quot;]<\/p>\n<h2><strong>Structura evenimentului \u00een Google Analytics 4<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||8px|||\u00bb]<\/p>\n<p>GA4 nu are componente Category, Action, Label, Value. Au fost \u00eenlocuite:<\/p>\n<ul>\n<li>un eveniment este o ac\u021biune a utilizatorului pe un site sau \u00eentr-o aplica\u021bie \u00eentr-o anumit\u0103 perioad\u0103 de timp. Cadru vechi \u00een Universal Analytics se coreleaz\u0103 cu \u00een GA4;<\/li>\n<li>parametrii sunt informa\u021bii suplimentare care descriu evenimentul: c\u00e2nd \u0219i unde s-a \u00eent\u00e2mplat.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text module_id=\u201dkonstrukcija-sobytija\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d custom_margin=\u201d||16px|||\u201d blocat=&quot;off&quot;]<\/p>\n<h3><strong>Constructia evenimentelor<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot; background_color=&quot;rgba(63,28,108,0.08)&quot; custom_margin=&quot;|130px||130px|false|true&quot; custom_margin_tablet|=&quot;|5px| 5px|false|true\u00bb custom_margin_phone=\u00bb\u00bb custom_margin_last_edited=\u00bbpe|phone\u00bb custom_padding=\u00bb30px|30px|20px|30px|false|true\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|radiot\u00bb on|5px|5px|5px|5px&quot; locked=&quot;off&quot;]<\/p>\n<p style=\"text-align: center;\"><span>gtag(&#039;eveniment&#039;, &#039; &#039;, {<\/span><br \/><span>&#039; &#039;: &lt;parameter_1_<\/span><b>valoare<\/b><span>&gt;,&#039; &#039;: &lt;parameter_2_<\/span><b>valoare<\/b><span>&gt;,&#039; &#039;: &lt;parameter_3_<\/span><b>valoare<\/b><span>&gt;,});<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||2px|||\u00bb]<\/p>\n<p>GA4 are \u201eEvenimente \u00eenregistrate automat\u201d \u0219i \u201eStatistici \u00eembun\u0103t\u0103\u021bite\u201d \u00een care predefinite de sistem. Exist\u0103 \u0219i \u201eRecomandat\u201d, care ofer\u0103 nume \u0219i parametri standardiza\u021bi.<\/p>\n<p>De asemenea, pute\u021bi da evenimentelor propriile nume (speciale).<\/p>\n<p>Page_view este afi\u0219area clasic\u0103 de pagin\u0103 \u00een GA4. Porne\u0219te automat dup\u0103 instalarea contorului pe site \u0219i nu poate fi dezactivat.<\/p>\n<p>Implicit cu Google colecteaz\u0103 urm\u0103torii parametri suplimentari:<\/p>\n<ul>\n<li>loca\u021bie_pagin\u0103;<\/li>\n<li>calea_paginii;<\/li>\n<li>titlul paginii;<\/li>\n<li>page_referrer (URL-ul paginii anterioare).<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=\u201dogranichenija-sobytij\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201dimplicit\u201d]<\/p>\n<h3><strong>Limitele evenimentelor<\/strong><\/h3>\n<p>Sunt stabilite urm\u0103toarele restric\u021bii de colectare a datelor:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/ogranicenia-sobytijpng.png\u00bb title_text=\u00bbogranicenia-sobytijpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb48. .0\u2033 _module_preset=\u201ddefault\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>\u0218i exist\u0103 urm\u0103toarele restric\u021bii de set\u0103ri:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/ogranicenia-nastroekpng.png\u00bb title_text=\u00bbogranicenia-nastroekpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201dtipy-sobytij-v-google-analitika-4\u2033 _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault=\u201d custom_margin=\u201d ||16px|||&quot; blocat=&quot;off&quot;]<\/p>\n<h2><strong>Tipuri de evenimente \u00een Google Analytics 4<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot;]<\/p>\n<p>Exist\u0103 patru tipuri de evenimente \u00een GA4:<\/p>\n<ul>\n<li>\u00eenregistrat automat;<\/li>\n<li>Recomandate;<\/li>\n<li>Special;<\/li>\n<li>Statistici \u00eembun\u0103t\u0103\u021bite.<\/li>\n<\/ul>\n<p>Spre deosebire de Universal Analytics, unde evenimentele trebuiau configurate folosind o etichet\u0103 global\u0103 sau GTM, \u00een GA4 multe evenimente sunt \u00eenregistrate automat.<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=\u201davtomaticeski-registriruemye-sobytija\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201dimplicit\u201d]<\/p>\n<h3><strong>Evenimente \u00eenregistrate automat<\/strong><\/h3>\n<p>\u00cen Basic Data Collection, GA4 urm\u0103re\u0219te automat <a href=\"https:\/\/support.google.com\/analytics\/answer\/9234069\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">un set specific de evenimente.<\/a> Con\u021bine evenimente at\u00e2t pentru aplica\u021bii, c\u00e2t \u0219i pentru site-uri. Evenimentele din \u201eStatistici \u00eembun\u0103t\u0103\u021bite\u201d sunt de asemenea enumerate acolo.<\/p>\n<p>Lista evenimentelor automate care nu au fost g\u0103site \u00een alte categorii de evenimente:<\/p>\n<ul>\n<li><strong>prima vizita<\/strong> - c\u00e2nd utilizatorul viziteaz\u0103 site-ul sau lanseaz\u0103 aplica\u021bia pentru prima dat\u0103;<\/li>\n<li><strong>session_start<\/strong> \u2014 c\u00e2nd utilizatorul intr\u0103 pe site sau lanseaz\u0103 aplica\u021bia \u0219i \u00eencepe s\u0103 interac\u021bioneze cu aceasta;<\/li>\n<li><strong>user_engagement<\/strong> - se declan\u0219eaz\u0103 periodic c\u00e2nd utilizatorul a lansat \u0219i\/sau se afl\u0103 \u00eentr-o aplica\u021bie deschis\u0103.<\/li>\n<\/ul>\n<p>Le pute\u021bi vedea \u00een raportul \u00een timp real:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/v-realnom-vremenipng.png\u00bb title_text=\u00bbv-realnom-vremenipng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201duluchshennaja-statistika\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<h3><strong>Statistici \u00eembun\u0103t\u0103\u021bite<\/strong><\/h3>\n<p>Statisticile \u00eei ajut\u0103 pe marketeri s\u0103 ob\u021bin\u0103 mai multe evenimente \u00een rapoarte pe cont propriu, f\u0103r\u0103 comunicare suplimentar\u0103 cu dezvoltatorii sau set\u0103ri \u00een GTM.<\/p>\n<p>Sec\u021biunea \u201eM\u0103surare \u00eembun\u0103t\u0103\u021bit\u0103\u201d este situat\u0103 \u00een fereastra de-a lungul c\u0103ii: \u201eAdministrator\u201d - \u201eFluxuri de date\u201d - \u201eDetalii flux web\u201d (Administrator - Fluxuri de date - Selecta\u021bi fluxul de date web).<\/p>\n<p>\u00cen mod implicit, \u201eStatistici \u00eembun\u0103t\u0103\u021bite\u201d este activat\u0103 \u0219i urm\u0103re\u0219te urm\u0103toarele evenimente:<\/p>\n<ul>\n<li>vizualizare de pagin\u0103 (nume eveniment: vizualizare_pagin\u0103);<\/li>\n<li>scroll(nume eveniment: scroll);<\/li>\n<li>urm\u00e2nd un link de ie\u0219ire (nume eveniment: clic cu parametrul de ie\u0219ire: true);<\/li>\n<li>c\u0103utare pe site (nume eveniment: view_search_results);<\/li>\n<li>implicare video (nume eveniment: video_start, video_progress, video_complete);<\/li>\n<li>desc\u0103rcare fi\u0219ier (nume eveniment: fi\u0219ier_desc\u0103rcare).<\/li>\n<\/ul>\n<p>Mai multe detalii - \u00een <a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">Ajutor de la Google.<\/a><\/p>\n<p>Aceste evenimente pot fi dezactivate \u0219i activate individual. Pentru a face acest lucru, face\u021bi clic pe pictograma roat\u0103 din sec\u021biunea \u201eM\u0103surare \u00eembun\u0103t\u0103\u021bit\u0103\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/rassirennye-izmeneniapng.png\u00bb title_text=\u00bbrassirennye-izmeneniapng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8. .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Selecta\u021bi evenimentele de care ave\u021bi nevoie:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/nuznye-sobytiapng.png\u00bb title_text=\u00bbnuznye-sobytiapng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>De asemenea, unele evenimente pot fi configurate suplimentar. S\u0103 lu\u0103m \u00een considerare \u00een detaliu:<\/p>\n<ul>\n<li><strong>page_views<\/strong><\/li>\n<\/ul>\n<p>Trimis la GA4 c\u00e2nd se \u00eencarc\u0103 o pagin\u0103 nou\u0103 sau adresa URL a paginii se modific\u0103 f\u0103r\u0103 a re\u00eenc\u0103rca pagina:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/bez-perezagruzkipng.png\u00bb title_text=\u00bbbez-perezagruzkipng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<ul>\n<li><strong>sul<\/strong><\/li>\n<\/ul>\n<p>Trimis la GA4 o dat\u0103 pe pagin\u0103 c\u00e2nd vizitatorul deruleaz\u0103 sub pragul de \u00een\u0103l\u021bime 90%.<\/p>\n<ul>\n<li><strong>clic<\/strong><\/li>\n<\/ul>\n<p>Folosit pentru a urm\u0103ri tranzi\u021bia pe o leg\u0103tur\u0103 de ie\u0219ire. Odat\u0103 cu acesta, este trimis un parametru de ie\u0219ire suplimentar (cu valoarea \u201eadev\u0103rat\u201d) \u0219i o serie de astfel de parametri: link_classes, link_domain, link_id, link_url.<\/p>\n<p>Dac\u0103 ave\u021bi mai multe domenii, accesa\u021bi Mai multe set\u0103ri de etichetare - Configura\u021bi-v\u0103 domeniile \u00een acela\u0219i flux \u0219i introduce\u021bi-le. Toate domeniile enumerate aici nu vor declan\u0219a evenimentul link de ie\u0219ire.<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/domenypng.png\u00bb title_text=\u00bbdomenypng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<ul>\n<li><strong>view_search_results<\/strong><\/li>\n<\/ul>\n<p>Trimis la GA4 c\u00e2nd adresa URL a paginii care se \u00eencarc\u0103 con\u021bine un parametru de interogare. De exemplu: q, s, c\u0103utare, interogare, cuv\u00e2nt cheie. Pot fi p\u00e2n\u0103 la 10, separate prin virgule:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/cerez-zapatuupng.png\u00bb title_text=\u00bbcerez-zapatuupng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>De exemplu:<\/p>\n<p>Dac\u0103 adresa URL a paginii cu rezultatele c\u0103ut\u0103rii arat\u0103 astfel: https:\/\/netpeak.net\/en\/blog\/search\/?q=ga4, atunci \u00een \u201eSet\u0103ri\u201d introduce\u021bi \u201eq\u201d (f\u0103r\u0103 ghilimele).<\/p>\n<p>Dac\u0103 adresa URL a paginii cu rezultatele c\u0103ut\u0103rii arat\u0103 astfel: https:\/\/site.com\/search\/?key=search+term&amp;results=50, atunci introduce\u021bi \u201ekey\u201d (f\u0103r\u0103 ghilimele) \u00een primul c\u00e2mp de configurare \u0219i \u201eresults\u201d \u00een al doilea (f\u0103r\u0103 ghilimele). \u0218i GA4 va urm\u0103ri automat acest parametru:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/otslezivat-parametrpng.png\u00bb title_text=\u00bbotslezivat-parametrpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb48. .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<ul>\n<li><strong>video_start, video_progress, video_complete<\/strong><\/li>\n<\/ul>\n<p>\u201eStatistici \u00eembun\u0103t\u0103\u021bite\u201d poate urm\u0103ri interac\u021biunea videoclipurilor YouTube \u00eencorporate pe site-ul dvs. \u0219i apoi poate trimite evenimente<video> \u00een GA4.<\/p>\n<p>Pentru a face acest lucru, adresa URL a playerului video YouTube \u00eencorporat trebuie s\u0103 con\u021bin\u0103 parametrul ?enablejsapi=1. Dar aceast\u0103 caracteristic\u0103 nu este \u00eentotdeauna disponibil\u0103. Exist\u0103 \u0219i alte motive pentru care urm\u0103rirea videoclipurilor YouTube ar putea s\u0103 nu func\u021bioneze. Prin urmare, este mai bine s\u0103 configura\u021bi acest eveniment separat prin GTM.<\/p>\n<ul>\n<li><strong>Desc\u0103rcare fi\u0219ier<\/strong><\/li>\n<\/ul>\n<p>Trimis la GA4 atunci c\u00e2nd face\u021bi clic pe un link (deschidere\/desc\u0103rcare fi\u0219ier) care con\u021bine una dintre urm\u0103toarele extensii de fi\u0219iere: pdf, xls, xlsx, doc, docx, txt, rtf, csv, exe, key, pps, ppt, pptx, 7z , pkg, rar, gz, zip, avi, mov, mp4, mpe, mpeg, wmv, mid, midi, mp3, wav, wma. Nu este \u00eenc\u0103 posibil s\u0103 actualiza\u021bi lista cu alte extensii \u00een interfa\u021ba GA4.<\/p>\n<p>C\u00e2nd sunt selectate evenimentele de urm\u0103rit, face\u021bi clic pe \u201eSalva\u021bi\u201d \u00een col\u021bul din dreapta sus. Apoi asigura\u021bi-v\u0103 c\u0103 \u201eM\u0103surarea \u00eembun\u0103t\u0103\u021bit\u0103\u201d este activat\u0103.<\/p>\n<p>De acum \u00eenainte, Google Analytics 4 va urm\u0103ri automat evenimentele care vor fi afi\u0219ate \u00een raportul \u00een timp real:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/kolicestvo-sobytijpng.png\u00bb title_text=\u00bbkolicestvo-sobytijpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb48. .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Pute\u021bi vizualiza toate evenimentele \u00een sec\u021biunea Implicare - Evenimente. F\u0103c\u00e2nd clic pe numele evenimentului, se vor afi\u0219a to\u021bi parametrii acestuia:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/parametry1617809882png.png\u00bb title_text=\u00bbparametry1617809882png\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter_0-module\u00bb build_present.8_0-version\u00bb build_present. =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Lista evenimentelor \u201eStatistici \u00eembun\u0103t\u0103\u021bite\u201d poate fi v\u0103zut\u0103 \u0219i \u00een sec\u021biunea \u201eEvenimente\u201d - \u201eEvenimente existente\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/vse-sobytia1617889782png.png\u00bb title_text=\u00bbvse-sobytia1617889782png\u00bb show_in_lightbox=\u00bbcenter=build\u00bb align=\u00bber_8\u00bb align. .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201drekomenduemye-sobytija\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<h3><strong>Evenimente recomandate<\/strong><\/h3>\n<p>\u00cenainte de a configura, atunci c\u00e2nd alege\u021bi un nume \u0219i parametri pentru un eveniment, verifica\u021bi dac\u0103 ace\u0219tia sunt \u00een \u201eEvenimente \u00eenregistrate automat\u201d (<a href=\"https:\/\/support.google.com\/analytics\/answer\/9234069\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">Evenimente colectate automat<\/a>) \u0219i \u00een M\u0103surare \u00eembun\u0103t\u0103\u021bit\u0103. Abia apoi accesa\u021bi lista \u201eEvenimente recomandate\u201d (Evenimente recomandate).<\/p>\n<p>Cre\u0103m noi \u00een\u0219ine \u201eEvenimente recomandate\u201d, folosind nume \u0219i parametri standard. Apoi vom putea lucra cu func\u021biile de raportare existente \u0219i viitoare care nu sunt disponibile pentru evenimente cu nume speciale.<\/p>\n<p>Google a creat \u201eEvenimente recomandate\u201d pentru urm\u0103toarele activit\u0103\u021bi:<\/p>\n<ul>\n<li><a href=\"https:\/\/support.google.com\/analytics\/answer\/9267735\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">toate resursele;<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/analytics\/answer\/9268036\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">comer\u021bul cu am\u0103nuntul \u0219i comer\u021bul electronic;<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/analytics\/answer\/9268037\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">munc\u0103, educa\u021bie, imobiliare;<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/analytics\/answer\/9267738\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">excursii;<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/analytics\/answer\/9267565\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">jocuri.<\/a><\/li>\n<\/ul>\n<p>Unele dintre ele existau deja \u00een Google Analytics pentru biblioteca gtag.js \u00een mod implicit, cu categorii \u0219i etichete setate:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/kategorii-i-arlykipng.png\u00bb title_text=\u00bbkategorii-i-arlykipng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb De exemplu:<\/p>\n<ul>\n<li>pentru a urm\u0103ri c\u00e2nd un utilizator se conecteaz\u0103, utiliza\u021bi un eveniment din lista <a href=\"https:\/\/support.google.com\/analytics\/answer\/9267735\" rel=\"nofollow noopener\" target=\"_blank\">\u201eToate resursele\u201d<\/a>;<\/li>\n<li>pentru a urm\u0103ri c\u00e2nd un utilizator partajeaz\u0103 con\u021binut de pe un site, utiliza\u021bi din lista Toate resursele.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/vse-resursy.jpg\u00bb title_text=\u00bbvse-resursy\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201dspecialnye-sobytija\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Utilizarea numelor recomandate ajut\u0103 Google Analytics s\u0103 \u00een\u021beleag\u0103 mai bine datele \u0219i s\u0103 le aplice \u00een \u00eenv\u0103\u021barea automat\u0103.<\/p>\n<h3><strong>Evenimente speciale<\/strong><\/h3>\n<p>C\u00e2nd evenimentul pe care dorim s\u0103-l trimitem nu este men\u021bionat nici \u00een \u201eUrm\u0103rire automat\u0103\u201d, \u201eStatistici \u00eembun\u0103t\u0103\u021bite\u201d sau \u201eEvenimente recomandate\u201d, ne cre\u0103m propriile evenimente (speciale).<\/p>\n<p>Pentru a crea evenimente personalizate:<\/p>\n<ol>\n<li>Conecta\u021bi-v\u0103 la contul dvs. Google Analytics.<\/li>\n<li>Selecta\u021bi resursa necesar\u0103.<\/li>\n<li>Selecta\u021bi \u201eEvenimente\u201d \u00een panoul din st\u00e2nga.<\/li>\n<li>Face\u021bi clic pe \u201eCrea\u021bi eveniment\u201d.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/sozdat-sobytiepng.png\u00bb title_text=\u00bbsozdat-sobytiepng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>5. Selecta\u021bi un eveniment special existent sau crea\u021bi unul nou folosind butonul \u201eCrea\u021bi\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/knopka-sozdatpng.png\u00bb title_text=\u00bbknopka-sozdatpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>6. Seta\u021bi parametrii evenimentului special a\u0219a cum se arat\u0103 \u00een captur\u0103 de ecran \u0219i face\u021bi clic pe \u201eCreare\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/sozdat1617810492png.png\u00bb title_text=\u00bbsozdat1617810492png\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u2033module build.8.0\u2033 8_0\u2033 build. =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Pute\u021bi accesa aceste set\u0103ri \u00eentr-un alt mod. Selecta\u021bi \u201eAdministrator\u201d - coloana \u201eResurse\u201d - \u201eFluxuri de date\u201d - \u201eSite-uri\u201d - \u201eFlux web\u201d - \u201eSet\u0103ri suplimentare de etichetare\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/dopolnitelnye-nastrojki1617810541png.png\u00bb title_text=\u00bbdopolnitelnye-nastrojki1617810541png=show\u00bbcentelnye-lightbox=show\u00bbcenter\u00bb_lightbox=1617810541) .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Numele evenimentelor pot con\u021bine doar litere, cifre \u0219i simboluri. Litere de subliniere \u0219i spa\u021bii nu sunt permise. Numele trebuie s\u0103 \u00eenceap\u0103 cu o liter\u0103, care face distinc\u021bie \u00eentre majuscule \u0219i minuscule. Adic\u0103 evenimente cu nume \u0218i - diferit.<\/p>\n<p>Important: Google are <a href=\"https:\/\/support.google.com\/analytics\/answer\/9267744?hl=ru\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">restric\u021bii<\/a>, de exemplu, num\u0103rul total de caractere pentru titlurile speciale. \u00cen plus, exist\u0103 o limit\u0103 de 500 de nume de evenimente unice pentru fiecare resurs\u0103 GA4. C\u00e2nd se utilizeaz\u0103 maximul, sistemul nu va urm\u0103ri evenimentele noi \u0219i nu le va \u0219terge pe cele neutilizate. Deci nu crea\u021bi prea multe nume unice.<\/p>\n<p>Exemple de nume de eveniment pentru urm\u0103rirea clicurilor pe un buton cu un \u00eendemn: sau .<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=\u00bbprimer-nastrojki-sobytija-v-google-analitika-4-cherez-google-tag-manager\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||16px| ||&quot; blocat=&quot;off&quot;]<\/p>\n<h2><strong>Un exemplu de configurare a unui eveniment \u00een Google Analytics 4 prin Google Tag Manager<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||3px|||\u00bb]<\/p>\n<p>Exist\u0103 dou\u0103 tipuri de etichete \u00een GTM pentru colectarea datelor \u00een GA4:<\/p>\n<ul>\n<li><strong>Google Analytics:<\/strong> Configura\u021bie GA4. Seteaz\u0103 set\u0103rile de baz\u0103 \u0219i este utilizat ca configura\u021bie de baz\u0103 pentru etichetele de eveniment.<\/li>\n<li><strong>Google Analytics:<\/strong> evenimentul GA4. Folosit pentru a trimite evenimente c\u0103tre GA4.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/otpravka-sobytijpng-1.png\u00bb title_text=\u00bbotpravka-sobytijpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version= \u201e4.8.0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201ddobavljaem-kod-google-analitika-4-v-gtm\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault &quot;]<\/p>\n<p>\u00cenainte de a configura urm\u0103rirea, am configurat configura\u021bia GA4.<\/p>\n<h3><strong>Ad\u0103uga\u021bi codul Google Analytics 4 la GTM:<\/strong><\/h3>\n<p>1. \u00cen GTM, \u00een fila \u201eEtichete\u201d, face\u021bi clic pe \u201eCrea\u021bi\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/tegi-sozdat1617889961png.png\u00bb title_text=\u00bbtegi-sozdat1617889961png\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter_\u00bb .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>2. Dintre cele propuse, selecta\u021bi eticheta \u201eGoogle Analytics: configura\u021bie GA4\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/teg1617890046png.png\u00bb title_text=\u00bbteg1617890046png\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter._0\u2033module 8_0\u2033 preset. =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>3. Noi prescriem \u201eIdentificatorul fluxului de date\u201d din GA4.<\/p>\n<p>Pentru a face acest lucru, \u00een set\u0103rile GA4, accesa\u021bi \u201eAdministrator\u201d - \u201eFluxuri de date\u201d - \u201eDetalii flux web\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/svedenia1617890096png.png\u00bb title_text=\u00bbsvedenia1617890096png\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbpresentul_4.0096png\u00bb =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Copia\u021bi-l \u0219i insera\u021bi-l \u00een linia \u201eID flux de date\u201d din fereastra \u201eConfigurare etichet\u0103\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/konfiguracia-tega1617810953png.png\u00bb title_text=\u00bbkonfiguracia-tega1617810953png\u00bb show_in_lightbox=\u00bbonfiguration=\u00bbcenter=align\u00bb4\u00bber_8\u00bb .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>4. Selecta\u021bi declan\u0219atorul \u201eToate paginile\u201d (Toate paginile):<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/vse-stranicy.jpg\u00bb title_text=\u00bbvse-stranicy\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>5. Introduce\u021bi numele etichetei \u0219i face\u021bi clic pe butonul \u201eSalvare\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/knopka-sohranitpng.png\u00bb title_text=\u00bbknopka-sohranitpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201dnastraivaem-otslezhivanie\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<h3><strong>Configura\u021bi urm\u0103rirea:<\/strong><\/h3>\n<p>\u00cen GTM, accesa\u021bi fereastra \u201eConfigurare etichet\u0103\u201d. \u00cen linia \u201eTip de etichet\u0103\u201d, selecta\u021bi tipul \u201eGoogle Analytics: eveniment GA4\u201d.<br \/> Select\u0103m \u201eTipul de configurare\u201d creat anterior cu identificatorul fluxului de date \u201eGA4\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/identifikator1617811158png.png\u00bb title_text=\u00bbidentifikator1617811158png\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter_0-module\u00bb build_preser_8.0. =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Introducem numele. De exemplu, trebuie s\u0103 urm\u0103rim c\u00e2te persoane s-au \u00eenscris la un curs \u0219i au f\u0103cut clic pe butonul \u201eTerminat\u201d de pe site-ul prietenos:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/zapis-na-kurs1617890176png.png\u00bb title_text=\u00bbzapis-na-kurs1617890176png\u00bb show_in_lightbox=\u00bbcenter\u00bb align=\u00bbon\u00bb _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Aminti\u021bi-v\u0103 c\u0103 nu pute\u021bi utiliza nume din \u201eUrm\u0103rite automat\u201d. Am venit cu numele \u201e\u00censcriere\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/pridumat-nazvaniepng.png\u00bb title_text=\u00bbpridumat-nazvaniepng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Deoarece am ales un site cu o pagin\u0103, specific\u0103m condi\u021bia suplimentar\u0103 \u201eO dat\u0103 pe pagin\u0103\u201d \u00een \u201eSet\u0103ri de activare a etichetei\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/odin-raz-na-stranicupng.png\u00bb title_text=\u00bbodin-raz-na-stranicupng\u00bb show_in_lightbox=\u00bbon\u00bb align =\u201dcenter\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>\u00cen \u201eParametrii evenimentului\u201d ad\u0103uga\u021bi parametrii pe care vrem s\u0103-i trimitem \u00eempreun\u0103 cu evenimentul c\u0103tre GA4.<\/p>\n<p>Parametrii specifica\u021bi la momentul activ\u0103rii \u00een eticheta \u201eConfigura\u021bii\u201d sunt inclu\u0219i automat.<\/p>\n<p>Important: Dac\u0103 dori\u021bi s\u0103 utiliza\u021bi parametrii \u00een rapoarte, trebuie s\u0103 \u00eei \u00eenregistra\u021bi ca parametri personaliza\u021bi.<\/p>\n<p>Not\u0103m pe ce element s-a f\u0103cut clic:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/element-klikapng.png\u00bb title_text=\u00bbelement-klikapng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Seta\u021bi \u201eActivation Trigger\u201d: \u201eClick\u201d - \u201eToate elementele\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/vse-elementypng.png\u00bb title_text=\u00bbvse-elementypng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_image src=\u201dhttps:\/\/dits.md\/wp-content\/uploads\/triggerypng.png\u201d title_text=\u201dtriggerypng\u201d show_in_lightbox=\u201don \u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb locked=\u00bboff\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb]<\/p>\n<p>Pentru a urm\u0103ri un clic pe acest buton special, trebuie s\u0103 specifica\u021bi o condi\u021bie:<\/p>\n<ul>\n<li>g\u0103si\u021bi elementul dorit pe pagin\u0103;<\/li>\n<li>inspecta\u021bi elementul din browser folosind consola dezvoltatorului: ap\u0103sa\u021bi F12, face\u021bi clic dreapta pe butonul dorit (\u00een acest caz este \u201eTerminat\u201d):<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/gotovo.jpg\u00bb title_text=\u00bbgotovo\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<ul>\n<li>\u00een \u201eMeniu\u201d selecta\u021bi \u201eVizualizare cod\u201d:<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/posmotret-kod1617811652png.png\u00bb title_text=\u00bbposmotret-kod1617811652png\u00bb show_in_lightbox=\u00bbbuilding=\u00bbcenter\u00bbalign=\u00bbcenter\u00bbalign=\u00bbcenter\u00bb4_ .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>\u00cen acest exemplu, \u201eForm Classes\u201d con\u021bine \u201eninja-forms-field nf-element\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/v-dannom-primere-form-classes-soderzit-ninja-forms-field-nf-elementpng.png\u00bb title_text=\u00bb v-dannom-primere-form-classes-soderzit-ninja-forms-field-nf-elementpng&quot; show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbimplicit\u00bb blocat=\u00bboff\u00bb] [\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>Introduce\u021bi numele declan\u0219atorului \u0219i face\u021bi clic pe \u201eSalva\u021bi\u201d:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/propisyvaem-nazvanie-triggera-i-nazimaem-sohranitpng.png\u00bb title_text=\u00bbpropisyvaem-nazvanie-triggera-i-nazimaem- sohranitpng\u201d show_in_lightbox=\u201don\u201d align=\u201dcenter\u201d _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset\u201d=\u201ddefault_preset\u201d]<\/p>\n<p>\u00a0Introduce\u021bi numele etichetei \u00een col\u021bul din dreapta sus (\u00een acest exemplu, \u201eButonul evenimentului\u201d) \u0219i face\u021bi clic pe \u201eSalva\u021bi\u201d.<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/knopka-sobytiepng.png\u00bb title_text=\u00bbknopka-sobytiepng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8 .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text module_id=\u201dproverjaem-rabotu-sobytij-v-ga4\u2033 _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<h3><strong>Verificarea func\u021bion\u0103rii evenimentelor \u00een GA4<\/strong><\/h3>\n<p>Pute\u021bi verifica func\u021bionarea evenimentelor \u00een GA4 folosind:<\/p>\n<ol>\n<li>Raport \u00een timp real.<\/li>\n<li>DebugView.<\/li>\n<li>Extensii pentru browserul Google Chrome - <a href=\"https:\/\/chrome.google.com\/webstore\/detail\/google-analytics-debugger\/jnkmfdileelhofjcijamephohjechhna?hl=ru\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">Depanator Google Analytics<\/a> sau echivalentul acestuia.<\/li>\n<\/ol>\n<p>S\u0103 verific\u0103m func\u021bionarea evenimentului nostru prin DebugView. Pentru a face acest lucru, instala\u021bi extensia Google Analytics Debugger - c\u00e2nd este activat\u0103, pictograma se afi\u0219eaz\u0103 ON:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/vklucenopng.png\u00bb title_text=\u00bbvklucenopng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<ol>\n<li>Mergem la site-ul monitorizat. \u00cen partea de jos, a ap\u0103rut fereastra de conectare la Debugger.<\/li>\n<\/ol>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/okno-vhoda1617890587png.png\u00bb title_text=\u00bbokno-vhoda1617890587png\u00bb show_in_lightbox=\u00bbcenter=build\u00bb align=\u00bber_8\u00bb align. .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>2. Introduce\u021bi adresa site-ului \u0219i face\u021bi clic pe \u201eStart\u201d.<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/startpng.png\u00bb title_text=\u00bbstartpng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset =\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>3. Raportul DebugView va afi\u0219a intrarea \u0219i toate evenimentele comise pe cronologie. \u00cen cazul nostru, a fost afi\u0219at un eveniment numit \u201e\u00eenscriere\u201d, repet\u00e2ndu-se de 20 de ori:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/otobrazenie-sobytiapng.png\u00bb title_text=\u00bbotobrazenie-sobytiapng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb48. .0\u2033 _module_preset=\u201ddefault\u201d locked=\u201doff\u201d][\/et_pb_image][et_pb_text _builder_version=\u201d4.8.0\u2033 _module_preset=\u201ddefault\u201d]<\/p>\n<p>F\u0103c\u00e2nd clic pe numele din lista evenimentelor principale, vedem to\u021bi parametrii \u0219i propriet\u0103\u021bile acestuia:<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/dits.md\/wp-content\/uploads\/parametry-i-svojstvapng.png\u00bb title_text=\u00bbparametry-i-svojstvapng\u00bb show_in_lightbox=\u00bbon\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb locked=\u00bboff\u00bb][\/et_pb_image][et_pb_text module_id=\u00bbzapomnit\u00bb _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb custom_margin=|\u00bb|| \u00bb blocat=&quot;off&quot;]<\/p>\n<h2><strong>Tine minte<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&quot;4.8.0&quot; _module_preset=&quot;default&quot;]<\/p>\n<p>1.Modelul de date Google Analytics 4 se bazeaz\u0103 numai pe evenimente.<\/p>\n<p>2. Structura unui eveniment \u00een GA4 <a href=\"https:\/\/support.google.com\/analytics\/answer\/9964640?hl=ru\" rel=\"\u201dnofollow\u201d noopener\" target=\"_blank\">e diferit<\/a> de la Universal Analytics. \u00cen loc de patru componente (\u201eCategorie\u201d, \u201eAc\u021biune\u201d, \u201eEtichet\u0103\u201d, \u201eValoare\u201d), are doar dou\u0103: \u201eEvenimente\u201d \u0219i \u201eParametri\u201d. S-a schimbat \u0219i designul evenimentului.<\/p>\n<p>3. Exist\u0103 patru tipuri de evenimente \u00een Google Analytics 4:<\/p>\n<ul>\n<li>\u00eenregistrat automat;<\/li>\n<li>recomandat;<\/li>\n<li>special;<\/li>\n<li>statistici \u00eembun\u0103t\u0103\u021bite.<\/li>\n<\/ul>\n<p>GA4 este \u00eenc\u0103 la \u00eenceput - a\u0219tept\u0103m apari\u021bia de noi func\u021bii \u00een viitorul apropiat.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: right;\"><em>O surs\u0103:\u00a0<a href=\"https:\/\/netpeak.net\/\" target=\"_blank\" rel=\"noopener nofollow\">Netpeak.net<\/a><\/em><\/p>\n<p>[\/et_pb_text][et_pb_code _builder_version=\u00bb4.8.0\u2033 _module_preset=\u00bbdefault\u00bb][\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"<p>Google Analytics 4 (Google Analytics 4, GA4) este o resurs\u0103 nou\u0103 creat\u0103 de Google pentru a \u00eenlocui Universal Analytics. Deja acum, la instalarea Google Analytics, GA4 este utilizat implicit. Prin urmare, este important ca to\u021bi cei care lucreaz\u0103 cu analize s\u0103 \u0219tie care este modelul s\u0103u de date acum. \u00cen acest articol ne vom uita la structura \u0219i func\u021bionarea evenimentelor din GA4. S\u0103 folosim un exemplu pentru a ar\u0103ta [...]<\/p>","protected":false},"author":4,"featured_media":13391,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-13387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/posts\/13387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/comments?post=13387"}],"version-history":[{"count":11,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/posts\/13387\/revisions"}],"predecessor-version":[{"id":13451,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/posts\/13387\/revisions\/13451"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/media\/13391"}],"wp:attachment":[{"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/media?parent=13387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/categories?post=13387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dits.md\/ro\/wp-json\/wp\/v2\/tags?post=13387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}